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Too big to ignore : the business case for big data
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BOOK
Too big to ignore : the business case for big data
2013
Available to read in the library!
Overview
Residents in Boston, Massachusetts, are automatically reporting potholes and road hazards via their smartphones. Google accurately predicts local flu outbreaks based upon thousands of user search queries. Amazon provides remarkably insightful, relevant, and timely product recommendations to its hundreds of millions of customers. But how do these organizations and municipalities do it? 'Too Big To Ignore' explains how organisations can reap massive benefits from analyzing today's new and emerging types of data.
Publisher
Wiley
Subject
ISBN
9781119217848
Item info:
1
item available
1
item total in all locations
| Call Number | Copies | Material | Location |
|---|---|---|---|
| QA76.9.D343 S594 2013 | 1 | BOOK | AUTOSTORE |
