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1 result(s) for "Arnould, Eric J., editor"
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Consumer culture theory
by Arnould, Eric J., editor , Thompson, Craig J., editor in Consumer behavior Research. , Consumer behavior Case studies. , Consumer behavior.
\"Outlining the key themes, concepts and theoretical areas in the field, this book draws on contributions from prominent researchers to unravel the complexities of consumer culture by looking at how it affects personal identity, social interactions and the consuming human being.\" -- Publisher's website.
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