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"Parry, Bryn, 1961- author"
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Successful event management : a practical handbook
by
Shone, Anton author
,
Parry, Bryn, 1961- author
in
Special events Management
,
Special events Marketing
2004
\"This is the essential guide for anyone who needs to know how to organize a special event: a festival, a celebration party, a media launch or an annual fete. The authors' combination of industry experience, expertise and a lively approach make this an ideal book for students of Events Management, Business, Tourism, Media Studies and related courses as well as being a valuable handbook for practitioners currently organizing events.\"--Jacket.