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2 result(s) for "Weinman, Joe, 1958- author"
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Digital disciplines : attaining market leadership via the cloud, big data, social, mobile, and the internet of things
by Weinman, Joe, 1958- author in Internet marketing. , Leadership. , Customer services.
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Digital disciplines
Digital disciplines
by Wiersema, Fred , Weinman, Joe in Customer services , Digital media , Internet marketing
2015
\"Digital Disciplines details four strategies that exploit today's digital technologies to create unparalleled customer value. Using non-technical language, this book describes the blueprints that any company, large or small, can use to gain or retain market leadership, based on insights derived from examining modern digital giants such as Amazon, Netflix, and Uber, established firms such as Burberry, GE, Nike, and Procter & Gamble, and lesser-known innovators such as Alvio, Fruition Sciences, Opower, and Quirky.\"--
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