Book

Influencer : building your personal brand in the age of social media

Hennessy, Brittany, author

Overview

Every one of your favorite influencers started with zero followers and had to make a lot of mistakes to get where they are today--earning more money each year than their parents made in the last decade. But to become a top creator, you need to understand the strategies behind the Insta-ready lifestyle . . . As nightlife blogger, then social media strategist, and now Senior Director of Influencer Strategy and Talent Partnerships at Hearst Magazines Digital Media, Brittany Hennessy has seen the role of influencers evolve and expand into something that few could have imagined when social media first emerged. She has unrivaled insight into where the branded content industry was, where it is, and where it's going.

• Publisher: Citadel Press, Kensington Publishing Corp.
• Subject: Internet marketing. / Branding (Marketing) / Self-presentation. / Success in business. / Online social networks. / Social media. / BUSINESS & ECONOMICS / Advertising & Promotion. / BUSINESS & ECONOMICS / E-Commerce / Internet Marketing. / BUSINESS & ECONOMICS / Entrepreneurship.
• ISBN: 9780806538853, 0806538856

Item info:

1 item available

1 item total in all locations

Holdings :

Call Number	Copies	Material	Location
HF5415.1265.H464 2018	1	BOOK	BUSINESS