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Book
Do I make myself clear? : why writing well matters
Available to read in the library!
Overview
\"This wise and entertaining guide by one of the great editors of our time offers timeless tools for making meaning clear. Refresh your writing. Unravel convoluted sales talk written to deceive. See through political campaigns erected on a tower of falsehoods. Fake news is but one of the pimples of a literate civilization under siege. Slovenly English! Billions of words come at us every day with unimaginable velocity and shriveled meaning, in social media posts, bloated marketing, incomprehensible contracts, and political language 'designed to make lies sound truthful.' Orwell, of course. The digital era he never glimpsed has had unfortunate effects on understanding. Ugly words and phrases are picked up by the unwary and passed on like a virus. Cryptic assertion supplants explanation and reasoned argument. Muddle and contradiction suffocate meaning. You will write better--and have fun--with the original approaches of an editor experienced in ridding prose of corrupting predators: learn to recognize the infiltrators, the flesh-eaters. and the zombies. But watch, too, as Harry Evans identifies the magic potions mixed by the best of prose writers. He has spent his life clarifying complexities, from the tragic poisoning of thalidomide babies to the urgent files from battlefield reporters and his political histories. Make yourself clear with a trustworthy editor at your side.\"--Jacket.
Publisher
Little, Brown and Company
Subject
/ Composition (Language arts.)
/ LANGUAGE ARTS & DISCIPLINES Communication Studies.
/ LANGUAGE ARTS & DISCIPLINES Composition & Creative Writing.
/ LANGUAGE ARTS & DISCIPLINES Editing & Proofreading.
/ LANGUAGE ARTS & DISCIPLINES Grammar & Punctuation.
/ LANGUAGE ARTS & DISCIPLINES Style Manuals.
/ Englisch
/ Rhetorik
ISBN
0316277177, 9780316277174
Item info:
1
item available
1
item total in all locations
| Call Number | Copies | Material | Location |
|---|---|---|---|
| PE1408.E84 2017 | 1 | BOOK | AUTOSTORE |
