Book

Sneakers : fashion, gender, and subculture

Kawamura, Yuniya, 1963-

Overview

\"This is the first academic study of sneakers and the subculture that surrounds them. Since the 1980s, members of American sneaker subcultures, popularly known as \"sneakerheads\" or \"sneakerholics\", have created a distinctive identity for themselves, while sneaker manufacturers such as Reebok, Puma and Nike have become global fashion brands. How have sneakers come to gain this status and what makes them attractive? In what ways are sneaker subcultures bound up with gender identity and why are sneakerholics mostly men? Based on the author's own ethnographic fieldwork in New York, where sneaker subculture is said to have originated, this unique study traces the transformation of sneakers from sportswear to fashion symbol. Sneakers explores the obsessions and idiosyncrasies surrounding the sneaker phenomenon, from competitive subcultures to sneaker painting and artwork. It is a valuable contribution to the growing study of footwear in fashion studies and will appeal to students of fashion theory, gender studies, sociology and popular culture\"-- Provided by publisher.

• Publisher: Bloomsbury Academic, an imprint of Bloomsbury Publishing Plc
• Subject: Sneakers. / Sneakers Social aspects. / DESIGN / Fashion. / SOCIAL SCIENCE / Anthropology / Cultural. / SOCIAL SCIENCE / Gender Studies.
• ISBN: 9780857857224, 9780857857330

Item info:

1 item available

1 item total in all locations

Holdings :

Call Number	Copies	Material	Location
GV749.S64 R38 2016	1	BOOK	AUTOSTORE