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Crafting sustainable wine businesses : concepts and cases
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Book
Crafting sustainable wine businesses : concepts and cases
2015
Available to read in the library!
Overview
Sustainable wine businesses are being crafted around the world, fulfilling the industry's number one priority - leaving the land in better shape for the next generation. Using four case studies of wineries in both the Old and New Worlds, this book shows students and scholars how to develop and defend metrics for benchmarking wine business sustainability and justify new investments supporting this; it then analyzes and compares various wine businesses to other businesses using these sustainability benchmarks. By implementing a 'sustainable' strategy in the wine industry, future generations can benefit from growth, long-term profitability, and continuing success of the wine industry for years to come.
Publisher
Palgrave Macmillan
Subject
ISBN
9781137553065, 1137553065
Item info:
1
item available
1
item total in all locations
| Call Number | Copies | Material | Location |
|---|---|---|---|
| HD9370.5.C73 2015 | 1 | BOOK | AUTOSTORE |
