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دراسة الأسواق : تقنيات ونماذج = Market study : techniques and models
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دراسة الأسواق : تقنيات ونماذج = Market study : techniques and models
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دراسة الأسواق : تقنيات ونماذج = Market study : techniques and models
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BOOK
دراسة الأسواق : تقنيات ونماذج = Market study : techniques and models
2020
Available to read in the library!
Overview
يتحدث الكتاب عن منهاج دراسة الأسواق كأحد أهم مجال من مجالات بحوث التسويق، حيث يقترح مجموعة من الاجراءات التقنية التي يمكن تنفذها لإنتاج وتقديم معلومات مهمة وموثوقة بهدف المساعة على اتخاذ القرار في ميادين التسويق، وهذه المعلومات يمكن أن تستعمل في تحليل مشكلة أو اقتراح عدد من الحلول أو في مراجعة فعالية القرارات المتخذة.
Publisher
الدار الجزائرية ؛ مؤسسة الوراق للنشر والتوزيع
Subject
ISBN
9789931707073, 9789957337407
Item info:
2
items available
2
items total in all locations
| Call Number | Copies | Material | Location |
|---|---|---|---|
| HF 5415.2 .M37 2020 | 1 | BOOK | BUSINESS |
| 1 | BOOK | AUTOSTORE |
