Book

The United States and the challenge of public diplomacy

Snyder, James, 1972-

Overview

\"The attacks of September 11th established a new era of US foreign policy--one marked by a profound focus on public diplomacy. With tremendous resources poured into diplomatic efforts to curry favor with foreign audiences, the efficacy of these efforts are subjected to continual debate in the American political consciousness. Some of the most crucial players in this topic--public diplomats themselves--have been missing from this discussion. Using his personal experience in NATO's Public Diplomacy Division, Snyder examines the difficulty of communicating in adversarial environments such as Iraq and Afghanistan, the complexity of multi-linguistic communications, and the importance of directing American cultural power in the national interest. The book also critically examines the use of rhetoric, new communications technologies such as the Internet and virtual worlds, and the role of non-governmental organizations that promote cross-cultural understanding and engage in private diplomacy. Finally, the book looks closely at American political culture itself to provide perspective for the nation's image abroad\"-- Provided by publisher.

• Publisher: Palgrave Macmillan
• Subject: North Atlantic Treaty Organization. Public Diplomacy Division. / Communication, International Political aspects. / Communication in politics United States. / POLITICAL SCIENCE / International Relations / Diplomacy. / POLITICAL SCIENCE / International Relations / General. / POLITICAL SCIENCE / Political Ideologies / Democracy. / United States Foreign public opinion. / United States Foreign relations 2001-2009. / United States Foreign relations 2009- / Afghan War, 2001- Communications. / Iraq War, 2003-2011 Communications.
• ISBN: 9780230390706, 0230390706

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Call Number	Copies	Material	Location
JZ1480.A5 S69 2013	1	BOOK	AUTOSTORE