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Business model pioneers : how innovators successfully implement new business models

by Voigt, Kai-Ingo, author , Buliga, Oana, author , Michl, Kathrin, author

in Business planning. / Business planning Case studies. / New business enterprises Case studies. / Entrepreneurship Case studies. / Creative ability in business. / Organizational change. / Success in business. / Strategic planning.

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Business model pioneers : how innovators successfully implement new business models

by Voigt, Kai-Ingo, author , Buliga, Oana, author , Michl, Kathrin, author

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Book

Business model pioneers : how innovators successfully implement new business models

Voigt, Kai-Ingo, author,

Buliga, Oana, author,

Michl, Kathrin, author

Overview

Business model innovations are conceived and implemented by a special type of entrepreneur: business model pioneers. This book presents 14 compelling case studies of business model pioneers and their companies, who have successfully introduced new business ideas to the market. The examples range from industries such as retail, media and entertainment to services and industrial projects. For each example, the book provides information on the market environment at the time of launch and illustrates the driving forces behind these business models. Moreover, current market developments are highlighted and linked to the evolution of the business models. Lastly, the authors present the profile of a typical business model pioneer.

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Publisher

Springer International Publishing

Subject

Business planning.

/ Business planning Case studies.

/ New business enterprises Case studies.

/ Entrepreneurship Case studies.

/ Creative ability in business.

/ Organizational change.

/ Success in business.