Book

Helena Rubinstein : the adventure of beauty

Fitoussi, Michلele, editor, author, Musâee d'art juif, host institution

Overview

A daring pioneer in the world of cosmetics, Helena Rubinstein succeeded in building a commercial empire in just a few years. Embracing female emancipation, she saw beauty and body care treatments as a means of giving women both power and freedom. She carefully cultivated her own image to promote her products and revolutionized ideas about advertising and publicity. She was also a visionary patron of the arts, and built up one of the twentieth century's most significant collections of modern and African art, haute couture, and jewelry. Constantly in search of everything new and proud of her nonconformist tastes, she commissioned up-and-coming, avant-garde architects to furnish her beauty salons and homes. This book recounts the life and legacy of this exceptional woman, one of the world's most successful. From Vienna and Melbourne to London, Paris, New York, and Tel Aviv, it traces her fortunes and recounts the origins of the modern beauty revolution. -- Adapted from back cover.

• Publisher: Flammarion
• Subject: Rubinstein, Helena, 1870-1965 Exhibitions. / Rubinstein, Helena, 1870-1965 Art patronage Exhibitions. / Rubinstein, Helena, 1870-1965 Art collections Exhibitions. / Cosmetics industry History Exhibitions. / Businesswomen Biography Exhibitions.
• ISBN: 9782080204028, 2080204025

Item info:

1 item available

1 item total in all locations

Holdings :

Call Number	Copies	Material	Location
HD9970.5.C672 H45 2019	1	BOOK	BUSINESS