Book

The language of service encounters : a pragmatic-discursive approach

Fâelix-Brasdefer, J. Câesar, author

Overview

\"Service encounters are ubiquitous in social interaction. We buy food and everyday items in supermarkets, convenience stores, or markets; we purchase merchandise in department stores; or we request information at a visitor information center. This book offers a comprehensive account of service encounters in commercial and non-commercial settings. Grounded in naturally occurring face-to-face interactions and drawing on a pragmatic-discursive approach, J. Cesar Felix-Brasdefer sets out a framework for the analysis of transactional and relational talk in various contexts in the United States and Mexico. This book investigates cross-cultural and intra-lingual pragmatic variation during the negotiation of service. The author provides a broad review of research on service encounters to date, and analyzes characteristics of sales transactions, such as participants' roles, pragmatic and discourse functions of relational talk and address forms, the realization of politeness, and changes in alignment from transactional to relational talk\"-- Provided by publisher.

• Publisher: Cambridge University Press
• Subject: Language and languages Economic aspects. / Sociolinguistics Mexico. / Sociolinguistics United States. / Language and culture Mexico. / Language and culture United States. / Communication, International. / LANGUAGE ARTS & DISCIPLINES / Linguistics / General.
• ISBN: 9781107035829

Item info:

1 item available

1 item total in all locations

Holdings :

Call Number	Copies	Material	Location
P120.E27 F45 2015	1	BOOK	GENERAL