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Social media in travel, tourism and hospitality : theory, practice and cases
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Book
Social media in travel, tourism and hospitality : theory, practice and cases
2016
Available to read in the library!
Overview
Presenting cutting-edge theory, research and case studies investigating Web 2.0 applications and tools that transform the role and behaviour of the new generation of travellers, this book also examines the ways in which firms re-engineer and implement their business models and operations.
Publisher
Routledge
ISBN
9781138247598
Item info:
1
item available
1
item total in all locations
| Call Number | Copies | Material | Location |
|---|---|---|---|
| G155.A1 S495 2016 | 1 | BOOK | MAPS |
