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الحملات الإعلانية لشركات الاتصالات المتنقلة
الحملات الإعلانية لشركات الاتصالات المتنقلة
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الحملات الإعلانية لشركات الاتصالات المتنقلة
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الحملات الإعلانية لشركات الاتصالات المتنقلة
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الحملات الإعلانية لشركات الاتصالات المتنقلة
الحملات الإعلانية لشركات الاتصالات المتنقلة
Book

الحملات الإعلانية لشركات الاتصالات المتنقلة

2015
Overview
يحتوي الكتاب على ستة فصول حيث يتناول الفصل الأول \"الإطار المنهجي للبحث\" ويتناول الفصل الثاني \"العلاقات العامة والإعلان\" ويتناول الفصل الثالث \"الحملات الإعلانية، المفهوم والتخطيط والسلوك الاستهلاكي\" ويتناول الفصل الرابع \"تطور الاتصالات في العراق وشركات الهواتف النقالة\" والفصل الخامس يتناول \"البحث الميداني للعاملين، استطلاع أراء العاملين في أقسام العلاقات العامة لشركتي زين، وآسيا سيل في العراق، إزاء تنظيم الحملات الإعلانية\" ويأتي الفصل السادس ليتناول \"البحث الميداني للجمهور حول رأي مستخدمي الهواتف النقالة في العراق لشركتي زين وآسيا سيل\".
Publisher
دار أمجد للنشر والتوزيع
ISBN
9789957990596
Item info:
2 items available
2 items total in all locations
Holdings :
Call Number Copies Material Location
HF 5823 .M37 2015 1 BOOK BUSINESS
1 BOOK AUTOSTORE