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result(s) for
"Marr, Bernard, author"
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Future skills : the 20 skills and competencies everyone needs to succeed in a digital world
2022
The Brand NEW Book from Bernard Marr, bestselling author behind Business Trends in Practice - Winner of Business Book of the Year 2022.
Future-proof yourself and develop critical skills for the digital future
The working world has changed dramatically in the last twenty years and it's going to continue to transform at an even faster pace. How can the average professional stay afloat in an ocean of constant change and technological revolution?
In Future Skills: The 20 Skills and Competencies Everyone Needs to Succeed in a Digital World bestselling author and futurist Bernard Marr delivers an engaging and insightful discussion of how you can prepare yourself for the digital future of work. You'll learn which skills will be in the highest demand, why they'll command a premium price, and how to develop them. You'll also find:
* Strategies for improving human-centered skills, like teamwork and collaboration
* Straightforward explanations of digital skills, like data literacy and cyber-threat awareness
* Ways to make yourself an indispensable component of future firms, and practical tips for continuous improvement
A can't-miss book for every working professional seeking not just to survive – but to thrive – in the coming years, Future Skills belongs in the libraries of company leaders, managers, human resources professionals, educators, and anyone else with an interest in the future of work and how humanity fits within it.
Extended Reality in Practice
2021
Discover one of the biggest business trends of today Extended reality (XR for short) - which encompasses virtual reality, augmented reality and mixed reality - is one of the biggest business trends of today. It refers to the use of technology to create more immersive digital experiences which are promising to transform many businesses and industries. In this book, best-selling author, strategic business advisor, and respected futurist Bernard Marr explains the role of XR in providing innovative businesses solutions for companies of varying sizes and across different industries. He introduces the three main branches of extended reality - virtual, augmented and mixed reality. You will discover how businesses and organisations are implementing the technology, with case examples, including some of the world's biggest brands, to showcase how they are starting to use XR in practice. Extended Reality in Practice is a must read for anyone wanting to learn exciting and entirely new ways for people to experience the world around them - and for businesses, new ways to connect and engage with customers and improve business processes.
Tech trends in practice : the 25 technologies that are driving the 4th industrial revolution
by
Marr, Bernard author
in
Technological innovations Economic aspects Forecasting
,
Industries Technological innovations
2020
\"Technology Trends in Practice features real world existing and upcoming technology trends, and explains how these can be successfully integrated into businesses for business growth & success. Best-selling author and renowned futurist Bernard Marr reveals how technology continues to provide innovative solutions to businesses of all sizes, sectors and industries. This engaging and topical book explores a wide range of technology trends and the companies at the forefront of new and emerging technologies. In this book, you will explore: Artificial intelligence (Machine and deep learning) 3D printing & additive manufacturing Genomics and gene editing Extended reality (augmented, virtual and mixed)\"-- Provided by publisher.
Big data in practice : how 45 successful companies used big data analytics to deliver extraordinary results
2016
The best-selling author of Big Data is back, this time with a unique and in-depth insight into how specific companies use big data.
Big data is on the tip of everyone's tongue. Everyone understands its power and importance, but many fail to grasp the actionable steps and resources required to utilise it effectively. This book fills the knowledge gap by showing how major companies are using big data every day, from an up-close, on-the-ground perspective.
From technology, media and retail, to sport teams, government agencies and financial institutions, learn the actual strategies and processes being used to learn about customers, improve manufacturing, spur innovation, improve safety and so much more. Organised for easy dip-in navigation, each chapter follows the same structure to give you the information you need quickly. For each company profiled, learn what data was used, what problem it solved and the processes put it place to make it practical, as well as the technical details, challenges and lessons learned from each unique scenario.
* Learn how predictive analytics helps Amazon, Target, John Deere and Apple understand their customers
* Discover how big data is behind the success of Walmart, LinkedIn, Microsoft and more
* Learn how big data is changing medicine, law enforcement, hospitality, fashion, science and banking
* Develop your own big data strategy by accessing additional reading materials at the end of each chapter
Generative AI in practice : 100+ amazing ways generative artificial intelligence is changing business and society
\"Generative AI isn't just the biggest trend right now; it's the pinnacle of today's technological evolution. Beyond the capabilities of ChatGPT and similar AIs that can generate written content and artwork, GenAI is rewriting the rulebook. From crafting intricate industrial designs, writing computer code, and producing mesmerizing synthetic voices to composing enchanting music and innovating genetic breakthroughs, the horizons are limitless. Picture a world where your daily news is read by your favorite celebrity, where video games conjure unparalleled universes in real-time, where machines concoct groundbreaking medicines, and where literature and courses are tailored flawlessly for you. Dive into the future with GenAI. In \"Generative AI in Practice,\" renowned futurist Bernard Marr offers readers a deep dive into the captivating universe of GenAI. This comprehensive guide not only introduces the uninitiated to this groundbreaking technology but outlines the profound and unprecedented impact of GenAI on the fabric of business and society. It's set to redefine all our jobs, revolutionize business operations, and question the very foundations of existing business models. Beyond merely altering, GenAI promises to elevate the products and services at the heart of enterprises and intricately weave itself into the tapestry of our daily lives\"-- Provided by publisher.
Big data : using smart big data, analytics and metrics to make better decisions and improve performance
2015
Convert the promise of big data into real world results
There is so much buzz around big data. We all need to know what it is and how it works - that much is obvious. But is a basic understanding of the theory enough to hold your own in strategy meetings? Probably. But what will set you apart from the rest is actually knowing how to USE big data to get solid, real-world business results - and putting that in place to improve performance. Big Data will give you a clear understanding, blueprint, and step-by-step approach to building your own big data strategy. This is a well-needed practical introduction to actually putting the topic into practice. Illustrated with numerous real-world examples from a cross section of companies and organisations, Big Data will take you through the five steps of the SMART model: Start with Strategy, Measure Metrics and Data, Apply Analytics, Report Results, Transform.
* Discusses how companies need to clearly define what it is they need to know
* Outlines how companies can collect relevant data and measure the metrics that will help them answer their most important business questions
* Addresses how the results of big data analytics can be visualised and communicated to ensure key decisions-makers understand them
* Includes many high-profile case studies from the author's work with some of the world's best known brands
Artificial intelligence in practice : how 50 successful companies used artificial intelligence to solve problems
\"Cyber-solutions to real-world business problems Artificial Intelligence in Practice is a fascinating look into how companies use AI and machine learning to solve problems. Presenting 50 case studies of actual situations, this book demonstrates practical applications to issues faced by businesses around the globe. The rapidly evolving field of artificial intelligence has expanded beyond research labs and computer science departments and made its way into the mainstream business environment. Artificial intelligence and machine learning are cited as the most important modern business trends to drive success. It is used in areas ranging from banking and finance to social media and marketing. This technology continues to provide innovative solutions to businesses of all sizes, sectors and industries. This engaging and topical book explores a wide range of cases illustrating how businesses use AI to boost performance, drive efficiency, analyse market preferences and many others. Best-selling author and renowned AI expert Bernard Marr reveals how machine learning technology is transforming the way companies conduct business. This detailed examination provides an overview of each company, describes the specific problem and explains how AI facilitates resolution. Each case study provides a comprehensive overview, including some technical details as well as key learning summaries: Understand how specific business problems are addressed by innovative machine learning methods Explore how current artificial intelligence applications improve performance and increase efficiency in various situations Expand your knowledge of recent AI advancements in technology Gain insight on the future of AI and its increasing role in business and industry Artificial Intelligence in Practice: How 50 Successful Companies Used Artificial Intelligence to Solve Problems is an insightful and informative exploration of the transformative power of technology in 21st century commerce\"-- Provided by publisher.