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"Mehta, Nick, 1977- author"
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Digital customer success : why the next frontier of CS is digital and how you can leverage it to drive durable growth
\"Customer Success has evolved and matured immensely over the past decade and now palys a mission-critical role for many organizations--helping them train and retain their customers. It is a critical growth engine for organizations, widely accepted by executives, investors, and consultancies alike. The problem is, Customer Success requires hiring and training expensive Customer Success managers, who may not be available when customers need help. The answer to this probelm, and the next stage of the entire Customer Success movement is Digital Customer Success-- designing digital interventions that help software users learn and grow as they use your software-- without needing to schedule a meeting with a live Customer Success Manager. This book provides a detailed \"How To\" guide to Digital Customer Success to ensure you can meet the needs of your customers, investors and teammates. Learn the basics of Digital Customer Success Maturity model and the core tenets of how to get started, ideal organizational structures, success measurements and more. We will also showcase learnings and tips from organizaitons who are paving the way with their digital customer success strategies\"-- Provided by publisher.
Book
The Customer Success Economy
If leaders aren't integrating their digital offerings into a philosophy of Customer Success, they will be defeated in the next decade, because technical excellence and other traditional competitive advantages are becoming too easy to imitate.The Customer Success Economy offers examples and specifics of how companies can transform.
eBook
Customer communities : engage and retain customers to build the future of your business
\"Customers buy from companies that build products they love, but customer also often buy because they feel like they are part of a community. Now online community-building has become a new growth strategy in business, but justifying investments in it, launching it, and creating customer engagement is hard. Customer Communities shows leaders how to cultivate meaningful communities to fuel business growth efficiently.\"-- Provided by publisher.
Book