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"Paul, Justin"
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Marketing in emerging markets: a review, theoretical synthesis and extension
Purpose
The purpose of this paper is to provide an overview of theoretical models and studies dealing with the international marketing strategies in emerging markets and provides recommendations for future research based on the review.
Design/methodology/approach
A review of literature on the topic was conducted and a new model is developed as a theoretical extension on the basis of insights from prior research.
Findings
Organizations need to take into account several characteristics of consumers and markets in advance as part of their business plan to select appropriate emerging markets, and decide best possible entry modes.
Originality/value
To the best of authors’ knowledge, there is no comprehensive review article on this subject, which provides directions for future research. The authors fill this gap in the literature and suggest strategies with regard to market selection, entry modes, market adaptation, customer relationship development with a new four-dimensional model.
Journal Article
Analysis of fatal unintentional drowning in Australia 2008–2020: implications for the Australian Water Safety Strategy
To examine temporal trends in drowning in Australia against targets set in the Australian Water Safety Strategy (AWSS) 2008–2020 and to inform the development of the next iteration of the Strategy.
A national analysis of unintentional fatal drowning rates per 100,000 population over 16 years (2004/05–2019/20) was conducted. Baseline rates (three‐year average 2004/05–2006/07) were compared to the current three‐year average (2017/18–2019/20) by sex, age group, drowning location and jurisdiction.
The overall rate of unintentional fatal drowning during the period decreased by 28%. Substantial reductions were observed in children 0–4 years (−63%) and 5–14 years (−56%). Progress has been less pronounced among people aged 75 years and over (−11%) and 15–24‐year‐olds (−14%). All locations and jurisdictions recorded reductions, aside from rocks (+46%).
Although the strategy fell short of its aspirational target of a 50% reduction in drowning by the year 2020, this target was exceeded in key age groups, including children.
The AWSS is a powerful tool to align drowning prevention sector actions to agreed objectives. Forthcoming strategies must take into consideration demographic and social change, areas where limited progress has been made and the latest evidence to guide future priorities.
Journal Article
Dear Evan Hansen
\"An original musical that explores the poignant desire for human connection in the tumultuous life of one young man. Evan is shy, lonely, and bullied for it -- teeming with the irrepressible emotions all too familiar with anyone who's ever been a teenager. After a tragedy strikes, Evan's life suddenly gets turned around, but is it ultimately for the better?\"-- Provided by publisher.
Book
Dear Evan Hansen : the novel
Evan goes from being a nobody to everyone's hero and a social media superstar after a chance encounter with Connor just before his suicide leads others to believe Evan was his only friend.
BOOK
Identifying opportunities for multisectoral action for drowning prevention: a scoping review
BackgroundDrowning is a complex health issue, where global agendas call for greater emphasis on multisectoral action, and engagement with sectors not yet involved in prevention efforts. Here, we explored the conceptual boundaries of drowning prevention in peer-review and grey literature, by reviewing the contexts, interventions, terminologies, concepts, planning models, and sector involvement, to identify opportunities for multisectoral action.MethodsWe applied scoping review method and have reported against Preferred Reporting Items for Systematic Reviews and Meta-analyses Extension for Scoping Reviews checklist. We searched four electronic databases for peer-reviewed articles published on 1 January 2005 and 31 December 2020 and five databases for grey literature published on 1 January 2014 and 31 December 2020. We applied the search term “drowning,” and charted data addressing our research questions.ResultsWe included 737 peer-reviewed articles and 68 grey documents. Peer-publications reported situational assessments (n=478, 64.86%) and intervention research (n=259, 35.14%). Drowning was reported in the context of injury (n=157, 21.30%), commonly in childhood injury (n=72, 9.77%), mortality studies (n=60, 8.14%) and in grey documents addressing adolescent, child, environmental, occupational and urban health, refugee and migrant safety and disaster. Intervention research was mapped to World Health Organization recommended actions. The leading sectors in interventions were health, leisure, education and emergency services.ConclusionAlthough drowning is often described as a major health issue, the sectors and stakeholders involved are multifarious. The interventions are more often initiated by non-health sectors, meaning multisectoral action is critical. Framing drowning prevention to reinforce cobenefits for other health and development agendas could strengthen multisectoral action. Greater investment in partnerships with non-health sectors, encouraging joint planning and implementation, and creating systems for increased accountability should be a priority in future years.
Journal Article