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Mapping socioeconomic indicators using social media advertising data
by
Orden, Ardie
,
Tingzon, Isabelle
,
Fatehkia, Masoomali
in
Advertising
,
Complexity
,
Computer Appl. in Social and Behavioral Sciences
2020
The United Nations Sustainable Development Goals (SDGs) are a global consensus on the world’s most pressing challenges. They come with a set of 232 indicators against which countries should regularly monitor their progress, ensuring that everyone is represented in up-to-date data that can be used to make decisions to improve people’s lives. However, existing data sources to measure progress on the SDGs are often outdated or lacking appropriate disaggregation. We evaluate the value that anonymous, publicly accessible advertising data from Facebook can provide in mapping socio-economic development in two low and middle income countries, the Philippines and India. Concretely, we show that audience estimates of how many Facebook users in a given location use particular device types, such as Android vs. iOS devices, or particular connection types, such as 2G vs. 4G, provide strong signals for modeling regional variation in the Wealth Index (WI), derived from the Demographic and Health Survey (DHS). We further show that, surprisingly, the predictive power of these digital connectivity features is roughly equal at both the high and low ends of the WI spectrum. Finally we show how such data can be used to create gender-disaggregated predictions, but that these predictions only appear plausible in contexts with gender equal Facebook usage, such as the Philippines, but not in contexts with large gender Facebook gaps, such as India.
Journal Article
PBS news hour. How UCLA is navigating unprecedented demands from the Trump administration
The Trump Administration has tried to reshape higher education by cutting off funding and issuing executive orders on a variety of issues, including diversity, trans rights and antisemitism. While some universities reached settlements, others are navigating a new school year in the federal government's crosshairs. That includes UCLA, where Stephanie Sy reports for our series, Rethinking College.
Streaming Video
PBS news hour. California's homeless encampment crackdown draws criticism from health experts
2025
California is home to the nation's largest homeless population. Gov. Gavin Newsom, whose administration has spent more than $20 billion on the issue, recently urged cities and counties to pass laws that effectively ban \"dangerous and unhealthy\" encampments. While some welcomed the move, others worry about the health impacts of such measures on the state's homeless population. Stephanie Sy reports.
Streaming Video
PBS news hour. Development near Phoenix tests whether car-free living is sustainable in sprawling cities
2025
The sprawling metropolis of Phoenix seems an unlikely place to build an apartment complex without parking for residents. Car dependency is just part of life for most people there. But a new development in the suburb of Tempe is providing a blueprint for car-free and more environmentally friendly living. Stephanie Sy reports for our Tipping Point series and our arts and culture coverage, CANVAS.
Streaming Video
PBS newshour. How colleges are reaching out to often overlooked students from rural areas
2024
Students in rural communities graduate from high school above the national average. But when it comes to applying to college or getting their degree, those students' rates of attendance and completion are well below their peers in urban and suburban areas. A New Mexico initiative is helping to narrow that gap. Stephanie Sy reports for our series, Rethinking College.
Streaming Video
PBS newshour. 'Brains and Beauty' exhibit explores how the mind processes art and aesthetic experiences
2024
Visual art is a subjective experience, but what draws one person into an artwork and turns off another? A new exhibit, \"Brains and Beauty: At the Intersection of Art and Neuroscience,\" explores that question by examining how the brain processes aesthetic experiences. Stephanie Sy reports from Arizona for our look at the intersection of art and health, part of our arts and culture series, CANVAS.
Streaming Video
PBS newshour. Arizona farmers forced to adapt as main water source dries up
2024
Yuma County, Arizona, is known as the \"Winter Salad Bowl Capital.\" From lettuce to cilantro to broccoli, the region produces almost all the leafy green vegetables consumed in the U.S. during winter months. Farmers there rely on the nearby Colorado River, and as the West contends with drought and a changing climate, they've had to adapt. Stephanie Sy reports.
Streaming Video
PBS news weekend. Bestselling author dismantles myths about fatness in latest book
by
Gordon, Aubrey
,
Sy, Stephanie
in
Discrimination against overweight persons
,
Fat-acceptance movement
,
Gordon, Aubrey
2023
Stigma around weight is pervasive in the United States. But as author and podcaster Aubrey Gordon outlines in her New York Times bestseller book, anti-fat bias is also counterproductive, exacerbating health disparities and interfering with effective obesity intervention treatments. Stephanie Sy speaks with Gordon to learn more.
Streaming Video
PBS NewsHour. Input from the unhoused may be crucial solution to homelessness in San Francisco
2021
The San Francisco Bay Area has a rising homeless population. On any given night, an estimated 35,000 individuals are without a place to live. Meanwhile, the cost of living continues to climb. Much effort has gone into resolving the crisis, to little avail. But now, there's new hope that those with an insider's perspective can make that much needed difference. Stephanie Sy has that story.
Streaming Video
PBS newshour. Teenage girls experiencing record high levels of sadness, violence and trauma, CDC says
by
Sy, Stephanie
,
Hoover, Sharon A
in
Centers for Disease Control and Prevention (U.S.)
,
Interviews
,
Mental health
2023
In 2021, the CDC saw an increase in mental health challenges across the board, but it’s girls in the U.S. that are engulfed in a wave of sadness, violence, and trauma. Nearly three in five reported feeling persistent sadness and hopelessness, 25% of girls reported having made a suicide plan and 14% reported having been forced to have sex. Stephanie Sy spoke with Sharon Hoover about the survey.
Streaming Video