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The importance of product recommendation has been well recognized as a central task in business intelligence for e-commerce websites. Interestingly, what has been less aware of is the fact that different products take different time periods for conversion. The ＂conversion＂ here refers to actu- ally a more general set of pre-defined actions, including for example purchases or registrations in recommendation and advertising systems. The mismatch between the product＇s ac- tual conversion period and the application＇s target conversion period has been the subtle culprit compromising many exist- ing recommendation algorithms. The challenging question： what products should be recom- mended for a given time period to maximize conversion--is what has motivated us in this paper to propose a rank-based time-aware conversion prediction model （rTCP）, which con- siders both recommendation relevance and conversion time. We adopt lifetime models in survival analysis to model the conversion time and personalize the temporal prediction by incorporating context information such as user preference. A novel mixture lifetime model is proposed to further accom- modate the complexity of conversion intervals. Experimental results on two real-world data sets illustrate the high good- ness of fit of our proposed model rTCP and demonstrate its effectiveness in time-aware conversion rate prediction for ad- vertising and product recommendation.

People usually travel together with others in groups for different purposes, such as family members for visiting relatives, colleagues for business, friends for sightseeing and so on. Especially, the family groups, as a kind of the most com- mon consumer units, have a considerable scale in the field of passenger transportation market. Accurately identifying family groups can help the carriers to provide passengers with personalized travel services and precise product recommendation. This paper studies the problem of finding family groups in the field of civil aviation and proposes a family group detection method based on passenger social networks. First of all, we construct passenger social networks based on their co-travel behaviors extracted from the historical travel records; secondly, we use a collective classification algorithm to classify the social relationships between passengers into family or non-family relationship groups; finally, we employ a weighted com- munity detection algorithm to find family groups, which takes the relationship classification results as the weights of edges. Experimental results on a real dataset of passenger travel records in the field of civil aviation demonstrate that our method can effectively find family groups from historical travel records.