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"Advertising Drugs Comic books, strips, etc."
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Dr. Pepper/Seven Up promo shows a comic flair
2000
RaceWarrior relies on a distribution method first used to distribute comic books in 1933, with a promotional product tie-in. The RaceWarrior comic books are sold for 99 cents with the purchase of a Seven Up product, or $2.99 if purchased alone.
Magazine Article