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"Apple Computer, Inc. Management."
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What would Steve Jobs do? : how the Steve Jobs way can inspire anyone to think differently and win
Presents the six-part business model of Steve Jobs to help raise the value of a company or organization, create customer brand loyalty, and create a positive business enviroment.
Book
Leading Apple with Steve Jobs
A former Senior VP of Apple shares how Steve Jobs motivated people to do the best work of their lives
Jay Elliot was hired personally by Steve Jobs, just in time to accompany him on the last of his historic visits to Xerox's Palo Alto Research Center, the visits that changed the course of computing. As Senior VP of Apple, Jay served as Steve's right-hand man and trouble-shooter, overseeing all corporate operations and business planning, as well as software development and HR. In Leading Apple with Steve Jobs, Jay details how Steve managed and motivated his people—and what every manager can learn from Jobs about motivating people to do the best work of their lives.
Steve Jobs used the phrase \"Pirates! Not the Navy\" as a rallying cry—a metaphor to \"Think Different.\" In the days of developing the Macintosh, it became a four-word mission statement. It expresses the heart of Apple and Steve. The management principles that grew out of that statement form the backbone of this book.
* Explains how to find talented people who will understand your objectives and be able to make a contribution to that effort
* Lists traits that can determine whether a person will be so committed to the vision that they will provide their own motivation
* Explains how to ensure that your employees hold an allegiance to the captain and to his/her shipmates, and also possess the ability to come up with original, unique ways to approach a problem, and be self-guided with a strong sense of direction
Leading Apple with Steve Jobs will shift your thought paradigm and inspire you to assemble and lead innovative teams.
eBook
Becoming Steve Jobs : the evolution of a reckless upstart into a visionary leader
\"Based on the hugely popular cover story about Steve Jobs in Fast Company in May 2012, this is the behind the scenes account of how Steve Jobs arguably became the most famous and visionary CEO in history. Award-winning journalist Brent Schlender and veteran editor Rick Tetzeli have interviewed friends, industry insiders, and the people who knew Jobs best throughout his evolution as a CEO and leader. In addition Schlender, who knew Jobs personally for 25 years, has over 100 hours of interview tapes with Jobs to draw on, many hours of which have never before been transcribed\"-- Provided by publisher.
Book
Examining technological innovation of Apple using patent analysis
Purpose - Apple is a representative company of technological innovation (TI) and management. It has launched new and innovative products since 1977, and many companies and business schools around the world have attempted to learn about the success story of Apple's innovation. However, most previous research works on Apple's innovation have been based on qualitative approaches such as experts' opinions. Such studies offer a subjective point of view. By contrast, in this paper the authors aim to study the TI and forecasting of Apple by analyzing its patent applications, which is an objective approach to examining the innovation of Apple from a technological perspective.Design methodology approach - TI is an important issue concerning technology management for companies and governments. To examine Apple's TI, the authors analyze all applied patents and construct analytical models according to three approaches. First, they build statistical models using the time series regression and multiple linear regression methods to create a technology map. Second, they cluster all Apple's patents to find its vacant technology domain. Lastly, they use social network analysis to search for technologies central to Apple's future.Findings - The authors' study shows the technological trends and relations between Apple's technologies. This research finds vacant technology areas and central technologies for Apple's TI.Practical implications - Using statistical and machine learning methods, the authors analyze all Apple's patents in order to predict the firm's future technologies. This research contributes to examining the TI of Apple. Therefore, the results of the patent analysis can highlight the technological opportunities for Apple's TI.Originality value - Traditional TI models have been based on qualitative methods. Previous investigations of Apple's TI have also relied on traditional analytical approaches. In this paper, however, the authors develop a quantitative and objective approach for examining Apple's TI.
Journal Article
The coevolution of rent appropriation and capability development
Extant approaches to rent appropriation are static in that they explore bargaining power at a fixed point in time. This article contributes by examining how capabilities and bargaining power coevolve. As capabilities are developed, those who are favored by knowledge asymmetries make decisions that balance value creation potential against the rent appropriation regime, such as the organizational form in which the capability will be embedded. Using the example of Apple's development of the iPod, this article illustrates how stakeholders plan for rent appropriation as they assemble new capabilities — well before any value is actually created. Given that firm performance is an outcome of both capability development and rent appropriation, a robust theory must incorporate an understanding of how they coevolve. As such, the article highlights the need to integrate property rights theory with theories of value creation and governance costs as actors constantly make trade-offs along these dimensions.
Journal Article
The adoption of hyped technologies: a qualitative study
The introduction of new consumer technology is often greeted with declarations that the way people conduct their lives will be changed instantly. In some cases, this might create hype surrounding a specific technology. This article investigates the adoption of
hyped technology
, a special case that is absent in the adoption literature. The study employs a consumer research perspective, specifically the theory of consumption values (TCV), to understand the underlying motives for adopting the technology. In its original form, TCV entails five values that influence consumer behavior: functional, social, epistemic, emotional and conditional. The values catch the intrinsic and extrinsic motives influencing behavior. Using a qualitative approach that includes three focus groups and 60 one-on-one interviews, the results of the study show that emotional, epistemic and social values influence the adoption of hyped technologies. Contrary to expectations, functional value, which is similar to the widely used information system constructs of perceived usefulness and relative advantage, has little impact on the adoption of technologies that are surrounded with significant hype. Using the findings of the study, this article proposes a model for investigating and understanding the adoption of hyped technologies. This article contributes to the literature by (1) focusing on the phenomenon of hyped technology, (2) introducing TCV, a consumer research-based theoretical framework, to enhance the understanding of technology adoption, and (3) proposing a parsimonious model explaining the adoption of hyped technology.
Journal Article
Steve Jobs : the man in the machine
In his signature black turtleneck and blue jeans, shrouded in shadows below a milky apple, Steve Jobs image was ubiquitous. But who was the man on the stage? What accounted for the grief of so many across the world when he died? From Oscar-winning director Alex Gibney, Steve Jobs: The Man In The Machine is critical examination of Jobs who was at once revered as an iconoclastic genius and a barbed-tongued tyrant. A candid look at Jobs legacy featuring interviews with a handful of those close to him at different stages in his life, the film is evocative and nuanced in capturing the essence of the Apple legend. Steve Jobs: The Man In The Machine unravels the larger than life myth he so deliberately crafted and examines the endurance of his values which shape the culture of Silicon Valley to this day.
Streaming Video
Apple's disaster
Asymmetric pricing structure and different intergroup network externalities are characteristics of two-sided markets not captured in the analysis of one-sided markets. Focusing on Cournot duopoly where membership decision may be delegated to a manager, several equilibrium regimes are sustained depending on the fixed cost of managerial hiring and strength of the network externality exerted by the side whose demand is more price sensitive. The change from null to full delegation sharpens the asymmetric pricing structure and reduces the price level in two-sided markets. Contrary to one-sided markets with direct network effects, the prisoner's dilemma holds for sufficiently strong indirect network externalities. Imperfect interside discrimination of managerial incentives ensures profit maximization and efficient consumers' allocation. Private hiring should occur when the two-sided market exhibits symmetric pricing structure. An explanation for Apple's unprecedented event is provided. The reduction of revenue and managerial bonus in 2016 may be justified by the dissemination of full delegation in the Chinese information technology industry. Apple's upcoming strategy may consist on reducing both access prices, although the side whose demand is more price sensitive should have a greater price reduction. Alternatively, improving the content quality may constitute Apple's corporate strategy, thereby inducing a skimming pricing strategy on Chinese rivals.
Journal Article
Design like Apple
Implement the same principles that shaped Apple's approach to design
Apple sees design as a tool for creating beautiful experiences that convey a point of view down to the smallest detail--îfrom the tactile feedback of keyboard to the out-of-the-box experience of an iPhone package. And all of these capabilities are founded in a deep and rich embrace of what it means to be a designer. Design Like Apple uncovers the lessons from Apple's unique approach to product creation, manufacturing, delivery, and customer experience. Offers behind-the-scenes stories from current and recent Apple insiders Draws on case studies from other companies that have mastered the creative application of design to create outrageous business results Delivers how-to lessons across design, marketing, and business strategy Bridging creativity and commerce, this book will show you to how to truly Design Like Apple.
eBook