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Strategic writing for UX : drive engagement, conversion, and retention with every word
When you depend on users to perform specific actions, like buying tickets, playing a game, or riding public transit, sell-placed words are most effective. But how do you choose the right words? And how do you know if they work? With this practical book, you'll learn how to write strategically for UX, using tools to build foundational pieces for UI text and UX voice strategy. UX content strategist Torrey Podmajersky provides strategies for converting, engaging, supporting, and re-attracting users. You'll use frameworks and patterns for content, methods to measure the content's effectiveness, and processes to create the collaboration necessary for success. You'll also structure your voice throughout so that the brand is easily recognizable to its audience.
Learn ECMAScript
Learn ECMAScript explores implementation of the latest ECMAScript features to add to your developer toolbox, helping you to progress to an advanced level. Learn to add 1 to a variable and safely access shared memory data within multiple threads to avoid race conditions.
eBook
Learning pentesting for Android devices
This is an easy-to-follow guide, full of hands-on and real-world examples of applications. Each of the vulnerabilities discussed in the book is accompanied with the practical approach to the vulnerability, and the underlying security issue. This book is intended for all those who are looking to get started in Android security or Android application penetration testing. You don’t need to be an Android developer to learn from this book, but it is highly recommended that developers have some experience in order to learn how to create secure applications for Android.
eBook
Mastering Hyper-V 2012 R2 with System Center and Windows Azure
This book will help you understand the capabilities of Microsoft Hyper-V, architect a Hyper-V solution for your datacenter, plan a deployment/migration, and then manage it all using native tools and System Center. Coverage also includes hybrid cloud scenarios specifically with Windows Azure to complete the full virtualization piece of providing data both on premise and off premise. In addition, you will explore the Windows Azure capabilities for virtual machines and managing a hybrid cloud, including Windows Azure's Internet as a Service (IaaS) and storage capabilities, how seamless management is possible with PowerShell and System Center, plus how Azure Storage can play a part in a company's complete solution. Key topics covered include: virtualization fundamentals, network virtualization, storage configuration, Hyper-V management and maintenance, failover clustering and migration, Hyper-V replica and cloud orchestration, private cloud implementation, Azure IaaS, Azure storage, managing with PowerShell, Hyper-V decoding, and Windows Server 2012 R2 integration.
eBook
Mastering PHP 7 : design, configure, build, and test professional web applications in PHP 7
PHP is a server-side scripting language that is widely used for web development. With this book, you will get a deep understanding of the advanced programming concepts in PHP and learn how to apply it practically.
Book
UX: Essential Tools
This book outlines the best tools available for UX professionals today. Covering prototyping, wireframing, mind mapping and design handoff tools, you'll discover everything a modern UX professionals needs.
eBook
UX: Tales From the Trenches
This book is a collection of hard-won lessons from UX experts, gained from many years of working in the field. It contains:
* How Analytics Helped Solve a UX Issue by Luke Hay
* Using Prototyping Tools to Define Better Weather Icons for Everyone by Dan Goodwin
* How User Research Turned a Good App into a Great One by Jodie Moule
* Accessibility and Inclusive Design: Why The're Not the Same by Derek Featherstone
* Exposing the Real Cause of Most UX Issues by Joe Natoli
eBook