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Letter from the Editors
In this second newsletter of 2018, we wanted to inform you about some major changes in the editorial board of our journal.
Journal Article
Consumer Boycotts: Corporate Response and Responsibility
Boycotts, once intended as short term signals to business to improve performance, are proving to have increasingly long term ramifications. Yet there is limited number of studies in consumer boycotts area and specifically on the effect of motivational factors. The current study investigates the effect of company response to crisis (appropriate vs. inappropriate) and company responsibility for the crisis (responsible vs. not responsible) on the perceived egregiousness of a company’s act, corporate image and boycott decision. Our study tests hypotheses and reports implications for marketing strategy and further research.
Journal Article
Dropping the torch : Jimmy Carter, the Olympic boycott, and the Cold War
\"Dropping the Torch: Jimmy Carter, the Olympic Boycott, and the Cold War offers a diplomatic history of the 1980 Olympic boycott. Broad in its focus, it looks at events in Washington, D.C., as well as the opposition to the boycott and how this attempted embargo affected the athletic contests in Moscow. Jimmy Carter based his foreign policy on assumptions that had fundamental flaws and reflected a superficial familiarity with the Olympic movement. These basic mistakes led to a campaign that failed to meet its basic mission objectives but did manage to insult the Soviets just enough to destroy de;tente and restart the Cold War. The book also includes a military history of the Soviet invasion of Afghanistan, which provoked the boycott, and an examination of the boycott's impact four years later at the Los Angeles Olympics, where the Soviet Union retaliated with its own boycott\"-- Provided by publisher.
Book
Inter/nationalism : decolonizing Native America and Palestine
\"According to Steven Salaita, the seemingly disparate fields of Palestinian studies and American Indian studies have more in common than one may think. In Inter/nationalism, Salaita argues that American Indian and Indigenous studies must be more central to the scholarship and activism focusing on Palestine. Salaita offers [an] ... inside account of the Boycott, Divestment, and Sanctions (BDS) movement--which, among other things, aims to end Israel's occupation of Palestinian land. In doing so, he emphasizes BDS's significant potential as an organizing community as well as its importance in the creation of intellectual and political communities that put Natives and other colonized peoples such as Palestinians into conversation\"-- Provided by publisher.
Book