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"Business enterprises BRIC countries Case studies."
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The rise to market leadership : new leading firms from emerging countries
In recent years many new international market leaders from the BRICS countries have emerged in diverse manufacturing and service industries. How did these new leaders emerge and become key players in their respective industries? What factors contributed to their success and enabled them to become market leaders? This new study answers these important questions with evidence presented from case studies in the automotive, pharmaceutical and ICT industries of China, India and Brazil. A common framework of analysis is followed throughout the volume allowing readers to compare and contrast the cases examined.
Book
Globalization from Below
This book explores globalization as actually experienced by most of the world's people, buying goods from street vendors brought by traders moving past borders and across continents under the radar of the law. The dimensions and practices of 'globalization from below' are depicted and analyzed in detail by a team of international scholars. Topics covered include the 'New Silk Road', African traders in China, street hawking in Calcutta and pirate CDs in Mexico. The chapters provide intimate portrayals of routes, markets and people in locations across the globe and explore theories that can help make sense of these complex and fascinating case studies. Students of globalization, economic anthropology and developing-world economics will find the book invaluable.
eBook
Acquisitions by EMNCs in Developed Markets: An Organisational Learning Perspective
Building on an organisational learning perspective, we argue that emerging market firms' international experience and home-country characteristics are core sources of learning. Furthermore, we argue that these factors constitute important determinants of emerging market firms' acquisition behaviour in developed countries (south-north acquisitions). We test our hypotheses on a sample of 808 south-north acquisitions. The acquisitions were undertaken in Europe, Japan and North America (Canada and the US) between 1999 and 2008 by firms from the emerging economies of Brazil, Russia, India and China. As suggested by the internationalisation process model, our results show that emerging market firms undertake acquisitions in developed countries in an incremental fashion. Acquisition experience in developed markets increases the likelihood of exploitative expansion, while acquisition experience in developing markets does not appear to have any effect. The results also show that a lack of market and knowledge-based resources at home curbs explorative acquisitions by firms in emerging markets.
Journal Article
Brics and beyond
BRICs and Beyond is an international business executive text written especially for executive and MBA students. It is based on extensive consulting in emerging economies and several years of experience teaching executive MBA courses around the globe. The author has continually faced the problem that the available textbooks for teaching international business focused almost exclusively on examples of Western multinationals for case illustrations. In the process of preparing cases nearer to the emerging market she worked in, the author realized that the often fascinating, frequently insightful and always different approach to business illustrated by these cases should be required reading for MBA students in typical Western environments too. With its wide range of current case illustrations and concise summaries this is a new-generation text that will welcome today's MBA student to the wider world of 21st century international business. \". . . this book is needed not only because it looks at business from the BRICs points of view; it also looks at business from the point of view of tomorrow's business leaders and the challenges that they will have to cope with.\" --Professor Jonathan Gosling, Centre for Leadership Studies, and co-founder, The One-Planet MBA, the University of Exeter, UK \". . . Stephanie Jones advises Western businesses on doing business in emerging economies in a refreshingly straightforward manner, integrating in a novel way her three decades of global, practical experience with the daily barrage of reporting on the BRICs--distilling from these many lessons and principles. . .\" --Extracted from the Foreword, by Professor Wim Naudé, Director of Research, Maastricht School of Management
eBook
A BRIC MNE's subsidiary in France: human resource management in adaptive mode
Purpose
– Some scholars state that multinational enterprises (MNEs) from developing markets manage their subsidiaries in a different way than MNEs from developed markets because the former have to overcome the liability of their country of origin. To analyze this question through the lens of human resource management (HRM), we study the case of a BRIC MNE's subsidiary in France.
Design/methodology/approach
– We adopted an exploratory and descriptive single case study research design. We used multiple data sources: interviews, internal company documents, academic publications, and media sources.
Findings
– The results show that the BRIC MNE subsidiary standardizes its HRM practices towards global best practices to compete successfully with MNEs from developed markets. Furthermore, the subsidiary's origin that was considered as a shortcoming in the past is an advantage at present time. Finally, according to the interviewed managers, French subsidiary must overcome a country of origin liability in that it has to change the way that it may be perceived in terms of the issues linked to France's labor relations system.
Practical implications
– MNEs originating from developing markets should consider their origin as an advantage: they may be perceived as dynamic, growing, and aspiring to be the best. Another implication concerns the use of global best practices that may facilitate the global coordination of MNEs.
Originality/value
– This paper contributes to the literature on the HRM practices of MNEs from developing markets operating in developed markets.
Journal Article