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"Generation Y"
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Generation priced out: who gets to live in the new urban America
Generation Priced Out is a call to action on one of the most talked-about issues of our time: how skyrocketing rents and home values are pricing the working and middle classes out of urban America. Randy Shaw tells the powerful stories of tenants, politicians, homeowner groups, developers, and activists in over a dozen cities impacted by the national housing crisis. From San Francisco to New York, Seattle to Denver, and Los Angeles to Austin, Generation Priced Out challenges progressive cities to reverse rising economic and racial inequality. Shaw exposes how boomer homeowners restrict millennials' access to housing in big cities, a generational divide that increasingly dominates city politics. Shaw also demonstrates that neighborhood gentrification is not inevitable and presents proven measures for cities to preserve and expand their working- and middle-class populations and achieve more equitable and inclusive outcomes. Generation Priced Out is a must-read for anyone concerned about the future of urban America.
eBook
Millennials in Architecture
Much has been written about Millennials, but until now their growing presence in the field of architecture has not been examined in depth. In an era of significant challenges stemming from explosive population growth, climate change, and the density of cities, Millennials in Architecture embraces the digitally savvy disruptors who are joining the field at a crucial time as it grapples with the best ways to respond to a changing physical world. Taking a clear-eyed look at the new generation in the context of the design professions, Darius Sollohub begins by situating Millennials in a line of generations stretching back to early Modernism, exploring how each generation negotiates the ones before and after. He then considers the present moment, closely evaluating the significance of Millennial behaviors and characteristics (from civic-mindedness to collaboration, and time management in a 24/7 culture), all underpinned by fluency in the digital world. The book concludes with an assessment of the profound changes and opportunities that Millennial disruption will bring to education, licensure, and firm management. Encouraging new alliances, Millennials in Architecture is an essential resource for the architectural community and its stakeholders.
eBook
Generation Why
Perhaps more than ever before, young people entering the workforce are searching for meaning and authenticity in their careers. This book helps managers understand the postmodern worldview held by generation Z and younger millennials, how it influences their behaviour at work, and how they want to be led in the workplace. Karl Moore takes a practical and down-to-earth approach to understanding what drives millennials and generation Z and how the education system they were brought up in has informed their worldview. Based on hundreds of interviews conducted with under-thirty-year-olds across Canada, the United States, Japan, Iceland, the United Kingdom, and elsewhere, as well as interviews with executives to gain their perspectives on changing dynamics in the workplace, Generation Why provides a thorough study of these generations' ideas about truth, hierarchy, and leadership. Focusing on listening, purpose, reverse mentoring, feedback, and how people relate to each other in the workplace, Generation Why provides the essential tools for effectively working with millennials and generation Z and unlocking their full professional potential.
eBook
The life of Y : engaging millennials as employees and consumers
1st prize in the DMA-NTPC Management Book Awards, 2018. Currently, we have about 2 billion millennials in the world, aged between 17 and 37 years, who are fast becoming the world's most important generational cohort in terms of consumer spending growth, sourcing of employees and overall economic prospects. Engaging this cohort for businesses, societies and nations is no more a matter of choice.
eBook
The millennial mosaic : how pluralism and choice are shaping Canadian youth and the future of Canada
\"The bottom line: Millennials are looking good. There's a lot of consternation about the Millennial generation--Canada's youngest adults born since the mid-1980s and now reaching their thirties. But the speculation has not been accompanied by sound and comprehensive information--until now. Highly respected sociologist and veteran trend-tracker Reginald Bibby teams up with two GenX colleagues, Joel Thiessen and Monetta Bailey, to provide an up-to-date reading on how Millennials see the world--their values, joys, and concerns, their views of family, sexuality, spirituality, and other Canadians, and their hopes and expectations as they look to the future. Canada's much-criticized Millennials may well be a solid upgrade on previous generations--speaking well for the country's future.\"-- Provided by publisher
Book
Millennial travel: tourism micro-trends of European Generation Y
PurposeMillennials travel more than any other generation and they account now for some 40 percent of Europe’s outbound travel. As Millennials travel peaks, the purpose of this paper is to shed light on European Millennials, their characteristics and travel behaviors, and how their travel trends are shaping the present – and future – of the tourism industry.Design/methodology/approachThe current study is based on content analysis of up-to-date academic publications and tourism industry reports.FindingsThe common characteristics and travel behaviors of Millennials drive four key tourism micro-trends: creative tourism, off-the-beaten-track tourism, alternative accommodation and fully digital tourism. Based on the growing importance of Millennials in global travel, these micro-trends are re-shaping supply and demand and transform the tourism and hospitality industries.Originality/valueThe study provides a novel understanding of Millennial travel, their characteristics and travel behaviors. The micro-trends identified are affecting destinations, hotels, attractions and other tourism businesses, as they re-define what tourists want and how they want it. Furthermore, these change drivers are expected to increase as Millennial travel continues to grow.
Journal Article