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"Kreativität"
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The nature of human creativity
\"This book provides an overview of the approaches of leading scholars to understanding the nature of creativity, its measurement, its investigation, its development, and its importance to society. The authors are the 24 psychological scientists who are most frequently cited in the four major textbooks on creativity, and they can thus be considered among the most eminent living scholars in the field. Each author discusses how they define creativity, the kinds of questions they have addressed, theories they have proposed, and a description of their research and the most interesting empirical results it has produced. The chapters represent a wide range of substantive and methodological emphases, including psychometric, cognitive, expertise-based, developmental, neuropsychological, cultural, systems, and group-difference approaches. The Nature of Human Creativity brings together an incredible diversity of viewpoints, helping students and researchers to see the points of consensus as well as the differences in contemporary perspectives\"-- Provided by publisher.
Book
The double-edged sword of recombination in breakthrough innovation
We explore the double-edged sword of recombination in generating breakthrough innovation: recombination of distant or diverse knowledge is needed because knowledge in a narrow domain might trigger myopia, but recombination can be counterproductive when local search is needed to identify anomalies. We take into account how creativity shapes both the cognitive novelty of the idea and the subsequent realization of economic value. We develop a text-based measure of novel ideas in patents using topic modeling to identify those patents that originate new topics in a body of knowledge. We find that, counter to theories of recombination, patents that originate new topics are more likely to be associated with local search, while economic value is the product of broader recombinations as well as novelty.
Journal Article
Enhancing employee creativity via individual skill development and team knowledge sharing
Addressing the challenges faced by team leaders in fostering both individual and team creativity, this research developed and tested a multilevel model connecting dual-focused transformational leadership (TFL) and creativity and incorporating intervening mechanisms at the two levels. Using multilevel, multisource survey data from individual members, team leaders, and direct supervisors in high-technology firms, we found that individual-focused TFL had a positive indirect effect on individual creativity via individual skill development, whereas team-focused TFL impacted team creativity partially through its influence on team knowledge sharing. We also found that knowledge sharing constituted a cross-level contextual factor that moderated the relationship among individual-focused TFL, skill development, and individual creativity. We discuss the theoretical and practical implications of this research and offer suggestions for future research.
Journal Article
Future Directions for Advertising Creativity Research
Based on a review of the literature, this article presents a framework for understanding advertising creativity and asks the question \"What future direction should advertising creativity research take?\" We divide creativity research into work focused on creative development (CD) and creative effectiveness (CE). In each stream, we provide an overview of the key areas of research interest and identify future research directions. The study argues that research should continue to explore how individual, group, and organizational structural elements influence creative development, as well as the effect of new media. Additional work is also needed to better understand the evaluation processes given the difficulty in judging creative advertisements, as well as a better understanding of expression issues. This study also calls for additional work dealing with the specific challenges facing each stream and a better integration of the two.
Journal Article
I can do that alone...or not? How idea generators juggle between the pros and cons of teamwork
Research summary: The advantages of working with a team to develop an idea are well established, but surprisingly, little is known about why some idea generators ignore these advantages by developing their ideas alone. To answer this question, we study two important tradeoffs. First, working with a team provides access to additional resources but also leads to increased coordination costs. Second, sharing the risks and costs of developing an idea necessitates sharing the potential rewards of a successful idea. We use unique data on idea generators and their submission of ideas to an innovation program in a large European company between 1996 and 2008 to show how the two different trade-offs affect the decision of idea generators to collaborate with a team. Managerial summary: Organizations usually form teams to develop and execute innovative ideas. When people have the choice, however, will they also form a team or will they develop ideas alone? By studying idea generators and their voluntary submissions of breakthrough ideas to an innovation program, we find that the success rate is much higher for team ideas. Although teamwork has important benefits, idea generators will often develop incremental ideas alone and only accept increased coordination costs for developing radical ideas—this is even more so when they have prior team experiences. Moreover, only when idea generators were successful before and—even more so—when they developed that idea alone, will they be more open to sharing the rewards and risks of developing another idea with a team.
Journal Article
Creativity at the Knowledge Frontier
Using the impact of the Soviet Union’s collapse on the performance of theoretical mathematicians as a natural experiment, we attempt to resolve the controversy in prior research on whether specialists or generalists have superior creative performance. While many have highlighted generalists’ advantage due to access to a wider set of knowledge components, others have underlined the benefits that specialists can derive from their deep expertise. We argue that this disagreement might be partly driven by the fact that the pace of change in a knowledge domain shapes the relative return from being a specialist or a generalist. We show that generalist scientists performed best when the pace of change was slower and their ability to draw from diverse knowledge domains was an advantage in the field, but specialists gained advantage when the pace of change increased and their deeper expertise allowed them to use new knowledge created at the knowledge frontier. We discuss and test the roles of cognitive mechanisms and of competition for scarce resources. Specifically, we show that specialists became more desirable collaborators when the pace of change was faster, but when the pace of change was slower, generalists were more sought after as collaborators. Overall, our results highlight trade-offs associated with specialization for creative performance.
Journal Article
Structural and Building Engineering – an Introduction
Construction is a reflection of the current state of society. The construction is created as a result of a creative process including preparation, all stages of design and implementation. Current trends of modern building structures with a large span are characterized by the introduction of new types of load-bearing structural systems with excellent ecological, economic and aesthetic properties. The paper aim is to introduce the interaction and context in design and create a reliable economic and environmental friendly structure that will serve the required purposes.
Journal Article
Robust prediction of individual creative ability from brain functional connectivity
People’s ability to think creatively is a primary means of technological and cultural progress, yet the neural architecture of the highly creative brain remains largely undefined. Here, we employed a recently developed method in functional brain imaging analysis—connectome-based predictive modeling—to identify a brain network associated with high-creative ability, using functional magnetic resonance imaging (fMRI) data acquired from 163 participants engaged in a classic divergent thinking task. At the behavioral level, we found a strong correlation between creative thinking ability and self-reported creative behavior and accomplishment in the arts and sciences (r = 0.54). At the neural level, we found a pattern of functional brain connectivity related to high-creative thinking ability consisting of frontal and parietal regions within default, salience, and executive brain systems. In a leave-one-out cross-validation analysis, we show that this neural model can reliably predict the creative quality of ideas generated by novel participants within the sample. Furthermore, in a series of external validation analyses using data from two independent task fMRI samples and a large task-free resting-state fMRI sample, we demonstrate robust prediction of individual creative thinking ability from the same pattern of brain connectivity. The findings thus reveal a whole-brain network associated with high-creative ability comprised of cortical hubs within default, salience, and executive systems—intrinsic functional networks that tend to work in opposition—suggesting that highly creative people are characterized by the ability to simultaneously engage these large-scale brain networks.
Journal Article
A comprehensive analysis of the creative economy's value addition in Lebak Regency, Indonesia
The creative economy is one of the world's most dynamic economic development drivers. Countries that can effectively develop and utilize the creative economy will reap substantial economic benefits. The creative economy potential in Indonesia continues to grow, including in Lebak Regency, Banten Province. Lebak Regency possesses excellent natural, cultural, and human resources. Palm sugar is one of the most well-known Lebak Regency SME products. This study aims to identify the framework for the contribution of added value to the creative economy in the regional economy as a tool for monitoring and evaluating government policies. This is a qualitative study employing an exploratory, descriptive approach. Primary data was collected through in-depth interviews with informants chosen using purposive sampling. The findings of this study indicate that the production of nira, which is processed into creative products, has the potential to increase the added value contribution of the creative economy by IDR 126 billion in 2022. Therefore, the author recommends that the government of Lebak Regency develop a program that focuses on increasing the added value of processed nira products into other creative products.
Journal Article
Prominent but Less Productive: The Impact of Interdisciplinarity on Scientists' Research
Federal agencies and universities in the U.S. promote interdisciplinary research because it presumably spurs transformative, innovative science. Using data on almost 900 research-center-based scientists and their 32,000 published articles, along with a set of unpublished papers, we assess whether such research is indeed beneficial and whether costs accompany the potential benefits. Existing research highlights this tension: whereas the innovation literature suggests that spanning disciplines is beneficial because it allows scientists to see connections across fields, the categories literature suggests that spanning disciplines is penalized because the resulting research may be lower quality or confusing to place. To investigate this, we empirically distinguish production and reception effects and highlight a new production penalty: lower productivity, which may be attributable to cognitive and collaborative challenges associated with interdisciplinary research and/or hurdles in the review process. Using an innovative measure of interdisciplinary research that considers the similarity of the disciplines spanned, we document both penalties (fewer papers published) and benefits (increased citations) associated with it and show that it is a high-risk, high-reward endeavor, one that partly depends on field-level interdisciplinarity.
Journal Article