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Food Is Heaven, written by Ge Liang (2022), has achieved phenomenal success since its publication. The innovative use of vernacular and classical Chinese, vivid narration of food, and multilingual interactions among characters have introduced readers to translanguaging aesthetics. Translanguaging, as a methodological and theoretical framework of language communication and human cognition (Li, 2011a, 2011b, 2018, 2022a), is regarded as a literary device in Food Is Heaven. The lens of translanguaging emphasizes multisensory, multimodal, multisemiotic, and multilingual communication, fostering creative and critical approaches to meaning-making by transcending the boundaries of semiotic and linguistic divides. Literary works, serving as imaginative reflections of daily practices, bridge the gap between reality and imagination, embracing creative and aesthetic narrations in their meaning-making. However, few studies have explored literary works in light of translanguaging. This article aims to explore how translanguaging is employed as a literary device through a case study of the phenomenal Chinese book Food Is Heaven, written by Ge Liang (2022). Through the lens of translanguaging, we examine the creativity and criticality of the writer’s innovative language philosophy, exploring how translanguaging is employed to break linguistic and semiotic boundaries, offering readers an embodied reading experience.

Image is one of the quality characteristics most associated to the group exercise fitness instructor (GEFI). This study intends to: characterize the importance attributed to the image of the GEFI, by instructors and participants; compare the importance attributed to the image of the GEFI, between instructors and participants; associate the importance attributed to the image of the GEFI, by instructors and participants, with age, experience and education. 102 instructors (29.66 ± 5.95 years) and 150 practitioners (37.72 ± 15.14) participated. Data were collected using the questionnaire of Szumilewicz et al. (2008), translated, adapted and validated for Portugal. The characterization was performed using descriptive statistics (M ± SD). For comparison, the t test for independent samples was used. For the association between the importance attributed to the age and experience, the Pearson correlation test was used. Between attributed importance and the level of education, the Spearman correlation test was used. In the characterization, it was possible to verify which items were given greater or lesser importance, and which were associated with the GEFI image. By comparison, it was possible to verify significant differences in eight of the 15 items (e.g., sense of humor). Through the association of variables, it was possible to perceive the significant relationships between the importance attributed to the image of the GEFI according to the age, experience and education of the participants and the instructors themselves. It is concluded that image is a quality attribute that the fitness instructor must pay attention to when providing the service.