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Luxury and Pleasure in Eighteenth-Century Britain
This book explores the invention, making, and buying of new, semi-luxury, and fashionable consumer goods during the 18th century. It follows these goods, from china tea ware to all sorts of metal ornaments such as candlesticks, cutlery, buckles, and buttons, as they were made and shopped for, then displayed in the private domestic settings of Britain's urban middling classes. It tells the stories and analyses the developments that led from a global trade in Eastern luxuries beginning in the sixteenth century to the new global trade in British-made consumer goods by the end of the 18th century. These new products, regarded as luxuries by the rapidly growing urban and middling-class people of the 18th century, played an important part in helping to proclaim personal identities and guide social interaction. Customers enjoyed shopping for them; they took pleasure in their beauty, ingenuity or convenience. All manner of new products appeared in shop windows; sophisticated mixed-media advertising seduced customers and created new desires. This unparalleled ‘product revolution’ provoked philosophers and pundits to proclaim a ‘new luxury’, one that reached out to the middling and trading classes, unlike the elite and corrupt luxury of old. This book is built on a fresh empirical base drawn directly from customs accounts, advertising material, company papers, and contemporary correspondence. The book traces how this new consumer society of the 18th century and the products first traded, then invented to satisfy it, stimulated industrialisation itself.
eBook
Hotel dreams : luxury, technology, and urban ambition in America, 1829-1929
Winner, 2012 Sally Hacker Prize, Society for the History of Technology
Hotel Dreams is a deeply researched and entertaining account of how the hotel's material world of machines and marble integrated into and shaped the society it served. Molly W. Berger offers a compelling history of the American hotel and how it captured the public's imagination as it came to represent the complex—and often contentious—relationship among luxury, economic development, and the ideals of a democratic society.
Berger profiles the country's most prestigious hotels, including Boston's 1829 Tremont, San Francisco's world-famous Palace, and Chicago's enormous Stevens. The fascinating stories behind their design, construction, and marketing reveal in rich detail how these buildings became cultural symbols that shaped the urban landscape.
eBook
Research note: conceptualizing agentic luxury in luxury services
Purpose
What role do consumers play in constructing their own luxury experiences? Challenging the dominant product-focus in luxury conceptualizations, this research note conceptualizes agentic luxury in the context of luxury services. Drawing on extant luxury research, the purpose of this article is to develop how consumers may take on more active roles in enacting their own luxury services experiences.
Design/methodology/approach
This research note is conceptual but builds on managerial insights from the luxury service sector to conceptualize the concept of agentic luxury.
Findings
Our research note develops a conceptual definition of agentic luxury and provides seven research propositions for its impact on luxury service encounters. These propositions detail how consumers engage in constructing their luxury experience; the roles of consumers and luxury service providers in the experience; and boundary conditions of agentic luxury. The authors further develop the role of customer-as-designer and highlight similarities and differences for agentic luxury between luxury goods and services.
Practical implications
The authors combine the recognized specificities of the largely goods-dominated luxury sector with service research to show how luxury service providers can engage customers for more complete and engaging luxury service experiences.
Originality/value
To the best of the authors’ knowledge, this research note is the first to conceptualize agentic luxury. The authors show how agentic luxury fills a gap in the current literature, and our propositions advance the relevance of agentic luxury for luxury service research.
Journal Article
Charting research on international luxury marketing: where are we now and where should we go next?
PurposeDespite luxury's increasing globalization and broadening scope via digitalization and new markets, the intellectual structure of the overall research corpus remains tenuous. This work therefore aims to provide an overview of published work on international luxury marketing and to contribute to a better understanding of the research area.Design/methodology/approachUsing a systematic approach, 1151 items (papers) were retrieved and 181 selected from the international luxury marketing field published before 2019. These items were analyzed by using various bibliometric techniques to identify the most productive countries, journals, influential authors, papers and research clusters.FindingsAlthough most of the outputs originate from business, management and marketing journals, other disciplines also research this topic. The analysis reveals an emerging field, with 85% of the published papers appearing between 2010 and 2018, which are primarily the output of US- and UK-based authors and none of whom dominates the field. The three identified keyword clusters are (1) consumers and consumption (2) tools and (3) core themes.Practical implicationsThis article contributes to our understanding of the evolution, current status and research trends of published research on international luxury marketing by presenting a mapping analysis and proposing future research directions.Originality/valueThis is the first bibliometric mapping analysis of research on the topic from its conception to 2019. It contributes insights from different research disciplines, adds to the categorization of the international luxury marketing literature and provides promising future research directions in terms of research areas and strategies.
Journal Article