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"Online identities Moral and ethical aspects."
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This is why we can't have nice things : mapping the relationship between online trolling and mainstream culture
\"Internet trolls live to upset as many people as possible, using all the technical and psychological tools at their disposal. They gleefully whip the media into a frenzy over a fake teen drug crisis; they post offensive messages on Facebook memorial pages, traumatizing grief-stricken friends and family; they use unabashedly racist language and images. They take pleasure in ruining a complete stranger's day and find amusement in their victim's anguish. In short, trolling is the obstacle to a kinder, gentler Internet. To quote a famous Internet meme, trolling is why we can't have nice things online. Or at least that's what we have been led to believe. In this provocative book, Whitney Phillips argues that trolling, widely condemned as obscene and deviant, actually fits comfortably within the contemporary media landscape. Trolling may be obscene, but, Phillips argues, it isn't all that deviant. Trolls' actions are born of and fueled by culturally sanctioned impulses - which are just as damaging as the trolls' most disruptive behaviors. Phillips describes, for example, the relationship between trolling and sensationalist corporate media - pointing out that for trolls, exploitation is a leisure activity; for media, it's a business strategy. She shows how trolls, 'the grimacing poster children for a socially networked world, ' align with social media. And she documents how trolls, in addition to parroting media tropes, also offer a grotesque pantomime of dominant cultural tropes, including gendered notions of dominance and success and an ideology of entitlement. We don't have just a trolling problem. This is Why We Can't Have Nice Things isn't only about trolls; it's about a culture in which trolls thrive.\"--Back cover.
This Is Why We Can't Have Nice Things
by
Phillips, Whitney
in
Communication, Networking and Broadcast Technologies
,
Communications & Telecommunications
,
Computing and Processing
2015,2016
Internet trolls live to upset as many people as possible, using all the technical and psychological tools at their disposal. They gleefully whip the media into a frenzy over a fake teen drug crisis; they post offensive messages on Facebook memorial pages, traumatizing grief-stricken friends and family; they use unabashedly racist language and images. They take pleasure in ruining a complete stranger's day and find amusement in their victim's anguish. In short, trolling is the obstacle to a kinder, gentler Internet. To quote a famous Internet meme, trolling is why we can't have nice things online. Or at least that's what we have been led to believe. In this provocative book, Whitney Phillips argues that trolling, widely condemned as obscene and deviant, actually fits comfortably within the contemporary media landscape. Trolling may be obscene, but, Phillips argues, it isn't all that deviant. Trolls' actions are born of and fueled by culturally sanctioned impulses -- which are just as damaging as the trolls' most disruptive behaviors. Phillips describes, for example, the relationship between trolling and sensationalist corporate media -- pointing out that for trolls, exploitation is a leisure activity; for media, it's a business strategy. She shows how trolls, \"the grimacing poster children for a socially networked world,\" align with social media. And she documents how trolls, in addition to parroting media tropes, also offer a grotesque pantomime of dominant cultural tropes, including gendered notions of dominance and success and an ideology of entitlement. We don't just have a trolling problem, Phillips argues; we have a culture problem.This Is Why We Can't Have Nice Thingsisn't only about trolls; it's about a culture in which trolls thrive.
Brand attachment and oppositional loyalty: The moderating role of moral identity
2021
Comprehension of the driving factors and dimensional structure of oppositional loyalty (OL), which comprises willingness to pay a price premium, oppositional referrals, schadenfreude, and antibrand actions, is limited. To analyze OL behavior, we collected 453 surveys from Xiaomi mobile
online communities. The results show that brand attachment had a positive effect on each dimension of OL. In addition, moral identity positively moderated the brand attachment-oppositional referrals relationship, and negatively moderated the impact of brand attachment on schadenfreude
and antibrand actions. Our results can help corporate managers understand OL behavior, and contribute to new understanding of brand loyalty, customer relationships, and business ethics.
Journal Article
Web of Deceit
2012
Skilled researchers, journalists, and subject experts have come together in this follow-up to Web of Deception to reveal important lessons for staying safe and retaining privacy online. In the wake of the social media popularity boomepitomized by MySpace, eBay, and Craigslist and accelerating with Facebook and Twitterthe success of internet con artists and thieves has been quick to follow. Manipulators have been provided with the tools and targets to perpetrate hoaxes and con games on an ever larger scale. An invaluable guide to safe internet usage, this resource explains the importance of guarding privacy and identity online, spotting misinformation, avoiding charity scams, and evaluating websites.