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result(s) for
"Organizational communication"
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Strategic ambiguities : essays on communication, organization, and identity
by
Eisenberg, Eric M.
in
Communication
,
Communication in organizations
,
Organizational Communication
2007,2006
Strategic Ambiguities: Essays on Communication, Organization, and Identity is a provocative journey through the development of a new aesthetics of communication that rejects all fundamentalisms and embraces a contingent world-view. Author Eric M. Eisenberg both collects and reflects on over two decades of his writing to provide important personal, historical, and theoretical context.
Positive communication for leaders : proven strategies for inspiring unity and effecting change
Positive Communication for Leaders provides a practical model of positive communication that will immediately inspire unity and influence change in organizations. Drawing on decades of research in the fields of communication and leadership and combined experience consulting and training leaders across many professions, Julien C. Mirivel and Alexander Lyon offer concrete practices and strategies to do what feels impossible: to lead effectively, create community, and inspire positive change. Each chapter is built around a core skill that leaders must master. With practical examples, stories from practitioners, and meaningful exercises, leaders will learn to apply the skill one-on-one, in group contexts, and across the organization. The book gets to the heart of relationship-building, recognizes that positive relationships matter greatly, and provides a blueprint for leading positively and effectively. The many practical examples offered in the chapters will help novice and experienced leaders alike navigate hard conversations with confidence. The ability to create and maintain positive relationships is a crucial aspect of leadership in any profession, both in past and present, and has become an imperative for those who lead. This book shows how to make time and space for quality connections and how to build better relationships. It is a must-have resource for new and experienced leaders alike. -- Provided by publisher.
Organizational Communication Strategies at GPIB Margo Mulya as a Tourist-Friendly Church
by
Fariszy, Revta
,
Angretnowati, Yuseptia
,
Kancana, Sauptika
in
Communication
,
Communication strategies
,
Discourse strategies
2025
The purpose of this study is to analyze the organizational communication strategies implemented by GPIB Margo Mulyo in its efforts to become a tourist-friendly place of worship. To enhance its tourist appeal, structured communication and effective strategies are required. This study employs a descriptive qualitative method to provide a detailed overview of the current communication conditions and strategies applied by GPIB Margo Mulyo. Niklas Luhmann’s approach to radical communication is utilized to analyze how the communication system within this organization operates and adapts to the dynamic social environment, particularly in the context of tourism. This analysis will explore how GPIB Margo Mulyo establishes effective communication between various elements within the organization and with visitors as part of a broader system. The results of this study are expected to provide strategic recommendations for enhancing the tourist appeal of GPIB Margo Mulyo through the optimization of organizational communication, both internally and externally. With this approach, GPIB Margo Mulyo is expected to develop more effective communication strategies, attract more tourists, and strengthen its position as a significant religious tourism destination in Yogyakarta.
Journal Article
Artificial Intelligence and the Reconfiguration of Organizational Communication in the Context of the Knowledge Society
by
RĂDULESCU, Cosmin-Sebastian
in
Artificial intelligence
,
artificial intelligence; organizational communication; knowledge economy; digital communication; machine learning; audience segmentation; media literacy; strategic messaging
,
audience segmentation
2025
The rise of artificial intelligence is fundamentally altering the landscape of organizational communication, especially in the rapidly evolving knowledge economy. As AI technologies such as natural language processing, machine learning, and automated messaging systems become more embedded in strategic communication, organizations are not only optimizing internal workflows but also transforming the ways they interact with external audiences. This study examines how AI tools are being employed in professional communication environments, with a particular focus on public relations and digital media strategies. Drawing on practitioners’ experiences, the research investigates how AI is influencing content creation, audience segmentation, and communication planning. In parallel, it considers the role of media literacy as a necessary competency for navigating the growing reliance on automated systems. While AI brings new opportunities for efficiency and personalization, it also introduces tensions related to ethical responsibility, data governance, and the preservation of human-centered communication. The findings offer insights into how organizations can adopt AI in a manner that supports both innovation and communicative integrity.
Journal Article
The influence of organisational change communication on customer satisfaction at retail bank in the greater Durban area
2024
This study investigated the impact of communication strategies on customer satisfaction during organizational change at Absa Bank in the Greater Durban area. Given the dynamic nature of the banking industry, which is influenced by customer preferences, technological advancements and competitive pressures, effective communication plays a crucial role in influencing customers and upholding the bank's performance and reputation. By conducting a thorough review of existing literature on organizational change, communication theories and customer satisfaction models, this research aimed to analyze Absa Bank's communication strategies during episodes of organisational change. The study employed a quantitative research design, utilizing a structured closed-ended questionnaire distributed to customers at Absa Bank branches in the Greater Durban area to gather data. Analysis using SPSS version 24 indicated a high level of customer satisfaction with Absa Bank's services, showcasing the bank's dedication to delivering exceptional banking experiences. Through structural equation modeling, a substantial positive correlation between communication and customer satisfaction was established, underscoring the significance of clear and timely communication. Recommendations include integrating a robust change communication strategy and implementing personalized approaches to elevate the customer experience and foster loyalty.
Journal Article