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Focusing on the work of a particular scholar lets us understand how that man or woman came to communication study and the ways in which they understood communication study as a unified (or even scattered) approach to what it is to be human through our communication behavior. Neil Postman, throughout his long career at New York University and through his many community friends, was often called upon to deliver eulogies. Looking only at material published since Postmans death, he offers a brief biographical look at Postmans life, but he focuses more on the ways in which Postman approached tion study. many (if not most) other communication scholars, Postman integrated three different areas, all of which touch upon the general area of media ecology: linguistic studies, media studies, and education studies.

Después de describir brevemente las teorías de la comunicación de masas, el artículo se focaliza en la emergencia de dos nuevas formas de comprender los medios en la década de 1960: la semiología y la ecología de los medios. Si bien se presentan a primera vista como enfoques antagónicos, puesto que mientras que la semiología se centraba en el contenido ideológico de los mensajes, la ecología de los medios despreciaba el contenido para reivindicar la importancia del medio, el artículo pretende crear un diálogo entre dos de los máximos representantes de ambas teorías: el francés Roland Barthes y el canadiense Marshall McLuhan. La hipótesis del artículo es que el desarrollo de una semiótica (aplicada) de las interfaces, inspirada en los planteamientos de Umberto Eco, permitiría encontrar un punto de encuentro entre ambas tradiciones teóricas y, desde ahí, desplegar un análisis más completo de las actuales transformaciones que se están produciendo en la ecología de los medios.

General semantics, although it might be ignored by those traditionally aligned with the study of political communication, offers a great deal to the study of politics and communication. This paper argues that Neil Postman's notion of context analysis serves as a direct corollary to the traditional method of content analysis in that it helps communication and media scholars understand political communication. To illustrate the value of context analysis, this essay seeks to contribute to both the study of general semantics and political communication through a case study analysis of the educational philosophy of Myles Horton (1905-1990) as he and others practiced that philosophy at the Highlander Folk School in Monteagle, Tennessee during the labor movement and Civil Rights Movement of the mid-20th century. In particular, this paper constructs a context analysis of the semantic environment surrounding the political education of members of those social movements conducted at Highlander as an approach to understanding political organizing, collective action, and change. By articulating the educational practices at the Highlander Folk School as a semantic environment, general semantics educators and political communication scholars can begin to identify how the environment can produce communication and talk that leads to successful political action in the face of anti-democratic forces.

[...]the University of Torontos Centre for Culture and Technology, founded by McLuhan, continues to exist and support McLuhans approach to scholarship. [...]Ongs scholarly home, Saint Louis University, preserves much of Ongs legacy with The Walter J. Ong, S.J., Center for Digital Humanities (https://www.slu.edu/arts-and-sciences/ong-center/). [...]we might be less likely to lean on Postman as a starting point for media scholarship. [...]Postman's scholarly home, New York University, does not preserve or maintain an archive of his works. [...]I summarize scholarship that re-articulates Postman's approach to research and the themes of his research. [...]I will summarize research that develops Postman's major phases of scholarship and connects his work to other scholars. [...]I will offer some directions for future research based on some gaps in scholarship related to Postman. 1. [...]if we are to take up Postman's scholarship, then we would want a sense of Postman's life in the context of the issues he addressed.

Sometimes in life, people have a straightforward pathway, one mapped with clear boundaries. Other times, they wander until they find the course they feel they were meant to take, often through using various maps that overlap yet contradict, with blurred lines and blended terrain. That is how Clements came to General Semantics. He began studying rhetoric in graduate school and took a deep dive into the writings of Kenneth Burke. His books were impressive, though meandering at best. He felt that he could find anything he was looking for in them if he only dug and theorized enough. But then he realized that even the best writing could be bullshit. With this realization in his pocket, he read Harry Frankfurt's On Bullshit. Fascinated by how words could be frivolous, he searched for more information on the topic. That's how he stumbled upon Neil Postman's \"Bullshit and the Art of Crap-Detection\" from 1969.

And...within the discipline of general semantics, Alfred Korzybski (1933/2023) introduced the concept of extensional devices, modest techniques that can be used to remedy some of the problems generated by our use of language and other forms of symbolic communication. Here, Strate aims to suggest a new device that can be added to their number, and to provide a rationale for its adoption. Before doing so, it would make sense to review the ones that already are a part of our non-Aristotelian system.

When we think about media ecology, a number of names arise. Walter Ong and Neil Postman are two of those. Their most popular works, “Orality and Literacy: The Technologizing of the Word” and “Amusing Ourselves to Death: Public Discourse in the Age of Show Business,” have made immense contributions to the discipline of media ecology. This article examines the similarities and differences between both media ecologists, mainly based on both books. It assesses their ideas on epistemology, psychodynamics, and theology and media communication. It also compares both authors to their contemporaries Jacques Ellul and Marshall McLuhan. The article evaluates how Ong and Postman, in particular, merged their faith with their scholarship. Both theorists privileged oral and written communication over visual or electronic means of communication, although their approaches to media ecology were different.

In the Preface to the book entitled Conscientious Objections, Neil Postman writes that \"grievance is the source of all interesting prose\". Whether or not Strate's commentary is at all interesting, he will leave up to you. But he can affirm that it begins with a grievance. Or maybe it is more of a pet peeve, a minor annoyance rather than the sort of thing that could spark a protest movement. But in any case, he hopes to make it clear that this is not a case of being overly literal in his interpretation of what seems to be an innocuous figure of speech. Or of being pedantic, an occupational hazard for those in the sphere of education. But his starting point is the fact that it really, really bothers him when he hears someone say: \"It is what it is.\" And he knows he's not alone. It is what it is is a sentence that is bound to raise the hackles, or at least raise an eyebrow, of anyone schooled in general semantics.

General semantics, although it might be ignored by those traditionally aligned with the study of political communication, offers a great deal to the study of politics and communication. McCullough argues that Neil Postman's notion of context analysis serves as a direct corollary to the traditional method of content analysis in that it helps communication and media scholars understand political communication. To illustrate the value of context analysis, this essay seeks to contribute to both the study of general semantics and political communication through a case study analysis of the educational philosophy of Myles Horton (1905-1990) as he and others practiced that philosophy at the Highlander Folk School in Monteagle, Tennessee during the labor movement and Civil Rights Movement of the mid-20th century. In particular, this paper constructs a context analysis of the semantic environment surrounding the political education of members of those social movements conducted at Highlander as an approach to understanding political organizing, collective action, and change.

This project set out to examine and evaluate the use of first-person narrative as a possible alternative option to be included in a regular rotation for preaching in a public worship service. It also set out to examine the process of developing the sermon. It also set out to determine if it can be used to effectively communicate the biblical message to a post-Christian, entertainment- oriented culture without compromising its faithfulness to the message of Scripture? The research was done on the Biblical and theological foundations of preaching to accomplish these goals. An evaluation of current literature on the subject was conducted. A system of evaluating existing sermons was developed and implemented. A sermon was produced and presented in the first-person narrative mode. Survey feedback was received from individuals who were present for the sermon. The surveys from the sermon produced for the project and the earlier evaluated sermons were processed to reach the goals and determine the proper steps for moving forward. A key understanding derived from the study was that first-person narrative preaching is often mistakenly viewed as lightweight storytelling. The reality is that it is more work than a traditional sermon. It requires that same work for those sermons, but it also requires a heightened understanding of the Biblical story's cultural, sociological, and personal attributes. Also learned was the importance of story as a means to communicate truth. We teach theology to children through stories, and these same stories can teach the truth to adults. In the west, we have become convinced that science and facts are the most important things and that these are the way to communicate truth. But in much of the world and history, story was the primary means of communicating truth.