Catalogue Search | MBRL
Are you sure you want to remove the book from the shelf?
{{itemTitle}}
66,786
result(s) for
"Reputation management"
Sort by:
The vulnerability of corporate reputation : leadership for sustainable long-term value
This book explores the role that reputation plays in the success and failures of companies and their board members. It asserts that reputation should be acknowledged by boards to promote and establish good governance within existing legal and regulatory contexts, allowing organizations to create more 'sustainable' and meaningful results. This book focuses on the traditional topics of reputation risk management, the process of reputation, and reputational excellence and examines leaders whose reputation and foresight could benefit the organization they steer. It concludes that reputation is both vulnerable and intangible, but remains a valuable way to create good relationships with critical stakeholders and a useful tool for boards and top executives to set strategies and policies.
Book
A Trusted Reputation Management Scheme for Cross-Chain Transactions
Blockchain has become a well-known, secured, decentralized datastore in many domains, including medical, industrial, and especially the financial field. However, to meet the requirements of different fields, platforms that are built on blockchain technology must provide functions and characteristics with a wide variety of options. Although they may share similar technology at the fundamental level, the differences among them make data or transaction exchange challenging. Cross-chain transactions have become a commonly utilized function, while at the same time, some have pointed out its security loopholes. It is evident that a secure transaction scheme is desperately needed. However, what about those nodes that do not behave? It is clear that not only a secure transaction scheme is necessary, but also a system that can gradually eliminate malicious players is of dire need. At the same time, integrating different blockchain systems can be difficult due to their independent architectures, and cross-chain transactions can be at risk if malicious attackers try to control the nodes in the cross-chain system. In this paper, we propose a dynamic reputation management scheme based on the past transaction behaviors of nodes. These behaviors serve as the basis for evaluating a node’s reputation to support the decision on malicious behavior and enable the system to intercept it in a timely manner. Furthermore, to establish a reputation index with high precision and flexibility, we integrate Particle Swarm Optimization (PSO) into our proposed scheme. This allows our system to meet the needs of a wide variety of blockchain platforms. Overall, the article highlights the importance of securing cross-chain transactions and proposes a method to prevent misbehavior by evaluating and managing node reputation.
Journal Article
What's Worse in Times of Product-Harm Crisis? Negative Corporate Ability or Negative CSR Reputation?
This study examines the dimensional consequences of (a) having positive prior corporate associations and (b) negative prior corporate associations in times of product-harm crisis by applying two dimensions of corporate associations (corporate ability vs. corporate social responsibility). The findings indicate that the disadvantages of having negative prior corporate ability (CA) associations are bigger than having negative corporate social responsibility (CSR) associations in times of product-harm crisis, whereas the advantages of having positive prior CSR associations are bigger than having positive CA associations. This study also provides directions for how to manage reputational strengths and weaknesses prior to a crisis as part of reputation and crisis management.
Journal Article
Corporate Philanthropy, Reputation Risk Management and Shareholder Value: A Study of Australian Corporate giving
This study examines the role of corporate philanthropy (CP) in the management of reputation risk and shareholder value of the top 100 ASX listed Australian firms for the 3 years 2011-2013. The results of this study demonstrate the business case for corporate philanthropy and hence encourage corporate philanthropy by showing increasing firms' investment in corporate giving as a percentage of profit before tax, increases the likelihood of an increase in shareholder value. However, the proviso is that firms must also manage their reputation risk at the same time. There is a negative association between corporate giving and shareholder value (Tobin's Q) which is mitigated by firms' management of reputation. The economic significance of this result is that for every cent in the dollar the firm spends on corporate giving, Tobin's Q will decrease by 0.413 %. In contrast, if the firm increase their reputation by 1 point then Tobin's Q will increase by 0.267 %. Consequently, the interaction of corporate giving and reputation risk management is positively associated with shareholder value. These results are robust while controlling for potential endogeneity and reverse causality. This paper assists both academics and practitioners by demonstrating that the benefits of corporate philanthropy extend beyond a gesture to improve reputation or an attempt to increase financial performance, to a direct collaboration between all the factors where the benefits far outweigh the costs.
Journal Article
Navigating the landscape of e-commerce: thematic clusters, intellectual turning points, and burst patterns in online reputation management
Recognizing the challenges identified in the vast literature exploring the intellectual landscape of Online Reputation Management (ORM) in the realm of e-commerce, this study performs a quantitative bibliometric analysis, specifically a co-citation analysis using CiteSpace software, to find thematic clusters in a sample of 1136 papers containing 48,385 cited references. This is the first co-citation analysis of ORM literature that cluster the intellectual structure and identifies both the intellectual turning points and burst papers. The results reveal 14 distinct co-citation clusters, each representing a unique thematic structure. An in-depth analysis further characterizes the clusters, ranging from the impact of online reputation on the hospitality industry to frameworks explaining trust formation in e-commerce. Additionally, the study identifies intellectual turning points by assessing betweenness centrality, highlighting four seminal papers that have strongly influenced the field. Furthermore, burst detection analysis uncovers the temporal dynamics of research trends, showcasing the enduring influence of certain clusters and the transient nature of burst patterns. The novelty and importance of the results from the detailed burst detection analysis lie in identifying a significant evolution in research focus over time. Initially, research was concentrated on foundational studies and understanding customer behavior. It then shifted towards practical applications in specific industries, particularly in hospitality and online reviews. In recent years, the emphasis has been on integrating ORM into broader business strategies, especially within e-commerce and the collaborative economy. This research not only contributes to a deeper understanding of ORM, but also serves as a valuable guide for researchers, practitioners, and policymakers in the evolving landscape of online reputation in e-commerce.
Journal Article
Corporate reputation, cost of capital and the moderating role of economic development: international evidence
PurposeThe purpose of the study is to examine the impact of corporate reputation (hereafter CR) and the degree of economic development on firms’ cost of capital remains unresolved. This study addresses these issues.Design/methodology/approachUsing a global sample across 20 countries, the study investigates the discrete and joint effects of CR and jurisdictional economic development on the cost of equity (COE) and cost of debt (COD) capital. The analysis encompasses a dual data set, comprising 1,308 observations for COE and 1,223 observations for COD, allowing for a comprehensive exploration of these dynamics.FindingsThe findings indicate that CR leads to a reduction in the cost of capital for reputable firms. Nevertheless, the extent of this decrease varies per type of capital and firm’s reputation level and is contingent upon the economic development level within the firm’s jurisdiction. Particularly noteworthy is the moderating effect of economic development on CR, which shows that COE capital tends to be lower for reputable firms operating in economically developed jurisdictions. Albeit, this is not the case for COD capital for reputable firms in similarly developed jurisdictions.Practical implicationsThis study illustrates that effective CR management, aimed at reducing the cost of capital, necessitates a combination of the firm’s unique competitive advantage and the economic development context of its jurisdiction to truly achieve its intended goal.Originality/valueTo the best of the authors’ knowledge, this is the first global study to explore the impact of CR on both COE and COD capital. Furthermore, this study is primarily towards understanding the moderating role of economic development in the relationship between CR and cost of capital.
Journal Article
Corporate reputation and reputation risk
Purpose The corporate reputation of a firm and reputation risk is becoming increasingly important because of the rise of social media and the ongoing globalization. While defining and measuring corporate reputation and reputation risk represent the first steps in corporate reputation (risk) management, there is no general agreement in defining and measuring these two terms. Hence, this paper aims to give an overview of the existing literature in this regard, discuss it with respect to the operability in corporate reputation (risk) management and, based on this, present a holistic and consistent approach to define and measure corporate reputation and reputation risk. Design/methodology/approach The paper gives an overview of the literature regarding definitions and measurement methods of corporate reputation and reputation risk. Moreover, it discusses such definitions and measurement methods with respect to the operability in corporate reputation (risk) management. Findings Based on an overview of the literature regarding definitions and measurement methods of corporate reputation and reputation risk, the authors present a holistic and consistent approach to define and measure corporate reputation and reputation risk. Originality/value The authors present an holistic and consistent approach to define and measure corporate reputation and reputation risk with focus on (risk) management purposes.
Journal Article
E-Reputation Management as a Mechanism for Attracting and Retaining Talent
The reputation of an organisation has shifted from traditional notions to electronic concepts linked to the advancement of information and communication technology. These transformations have introduced numerous concepts that organisations must address and adapt to by maintaining vigilance and responsiveness, utilising them to create added value. This paper aimed to review the significance of electronic reputation management in attracting talents and competencies from the labour market, with a narrative approach based on multiple relevant sources. The paper concluded that effective management of an organisation's electronic reputation markedly enhances its ability to attract talented, experienced, and competent individuals. However, the research also cautions against relying exclusively on digital platforms for managing organisational reputation.
Journal Article
Antecedents and consequences of strategic online-reputation management: moderating effect of online tools
Purpose
This study aims to examine the antecedents and consequences of strategic online-reputation management among tourism firms. It is proposed that customer relationship management (CRM) is an antecedent of strategic online-reputation management, brand equity is a consequence of strategic online-reputation management and the use of online tools moderates the effect of strategic online-reputation management and CRM on brand equity.
Design/methodology/approach
A quantitative empirical study is conducted among online marketing managers of chain hotels. Structural equation modeling (SEM) is used to verify the proposed relationships.
Findings
The results show that CRM is an antecedent of strategic online-reputation management, and that strategic online-reputation management and CRM exert a positive effect on brand equity among firms that frequently use a range of online tools. No such effect is found in cases of limited usage of online tools.
Practical implications
Tourism firms seeking to achieve greater brand equity by means of strategic online-reputation management should implement CRM and make extensive use of online tools.
Originality/value
The main contributions of this study are that it analyzes the antecedents and consequences of strategic online-reputation management jointly and empirically; studies the moderating role of the use of online tools in the effect of online strategies – such as online-reputation management and CRM – on brand equity; and studies the consequences of CRM in online media.
研究目的
本研究探讨旅游公司战略性在线声誉管理的前因和后果。建议 a) 客户关系管理 (CRM) 是战略性在线声誉管理的先决条件, b) 品牌资产是战略性在线声誉管理的结果, c) 在线工具的使用调节战略性在线声誉管理的效果- 品牌资产的声誉管理和 CRM。
研究设计/方法/方法
本研究对连锁酒店的在线营销经理进行了定量实证研究。结构方程模型 (SEM) 用于验证所提出的关系。
研究发现
CRM 是战略在线声誉管理的前身, 战略在线声誉管理和 CRM 对经常使用一系列在线工具的公司的品牌资产产生积极影响。在有限使用在线工具的情况下没有发现这种效果。
研究实践意义
希望寻求通过战略性在线声誉管理实现更大品牌资产的旅游公司应实施 CRM 并广泛使用在线工具。
研究原创性
本研究的主要贡献在于：(i) 本研究联合实证分析战略性在线声誉管理的前因和后果; (ii) 本研究探讨了使用在线工具对在线战略（例如在线声誉管理和 CRM）对品牌资产的影响的调节作用; (iii) 本研究探讨了 CRM 在在线媒体中的影响。
Journal Article
EXPLORING THE REPUTATION MANAGEMENT PROCESS IN THE EMBEDDED FESTIVAL CONTEXT
This paper investigates the reputation management process in the embedded festival context. Embedded festivals (i.e., ‘home-grown’, ‘grassroots’ or ‘community’ festivals) are distinct from other festival in that they: (a) are held in regional locations (b) co-opt the regional location’s infrastructure, (c) are community-led, and (d) are volunteer-driven. This research was conducted using a qualitative, quasi-longitudinal case study method focused on the reputation management process of the Cygnet Folk Festival. Primary and secondary data were collected via semi-structured interviews with key stakeholder groups and from published materials in newspapers and periodicals. The results indicate the following factors as critical to the reputation process: local and volunteer-driven management structures; an authentic regional location; the generation of a sustainable ‘story’; the monitoring and responding to local environmental changes; the prioritization of interpersonal communications and influence with local stakeholders; maintaining the embedded festival’s authenticity and maintaining ongoing information/feedback loops with all stakeholder groups.
Journal Article