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Book
Retail store formats, competition and shopper behavior: A Systematic review
•178 papers examine empirical evidence relevant to grocery retail store formats.•Main drivers of format choice include location, assortment and pricing.•Response to retail activities hinges mostly on pricing, promotions, and assortment.•Future research should focus on causality, international growth and dynamics.
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This study presents a systematic review of literature covering 178 articles relating to physical store-based grocery retail formats. The research questions for the review were based on drivers of consumer choice and response to marketing activities across store formats, competitive effects and conduct in the context of format evolution, and the interplay of retail formats with societal stakeholders and environmental context over time. The review reveals substantial evidence on drivers of shopper choice among formats including intrinsic household characteristics, time value factors, shopping goals and motivations, and actionable retailer factors such as location, assortment, pricing, promotion. The evidence is scarcer where such marketing activities are difficult to vary. There is limited consensus that inter-format competition is more intense than intra-format. The modernization of formats globally was found to change the way they compete and how consumers behave toward them. There is evidence of substantial impact of entry of new formats, but less guidance for incumbent retailers on how they should respond. Several gaps were identified, and research directions included a typology for format types, the role of technology, a call for more causal evidence, and deepening the empirical base for intra- versus inter-format competition and drivers of format choice.
Journal Article
Pirateria : the wonderful plunderful pirate emporium
Illustrations and rhyming text invite the reader to explore a store that provides everything a privateer, mutineer, or buccaneer might want in the way of high-quality pirate gear, from clothing to classes in smuggling molasses.
Book
Creating memorable shopping experiences to meet phygital customers' needs: evidence from sporting goods stores
PurposeThis study focuses on memorable customer shopping experience design in the sporting goods retail setting. It aims to identify the phygital customers' needs and expectations that are satisfied through in-store technologies and to detect the in-store strategies that use these technologies to make the store attractive and experiential.Design/methodology/approachThis exploratory study adopted a qualitative research methodology, specifically a multiple-case study, by performing semi-structured interviews with sporting goods store managers.FindingsSporting goods retailers use various in-store technologies to create a phygital customer shopping experience, including devices, mobile apps, wireless communication technologies, in-store activations, support devices, intelligent stations, and sensors. To improve the phygital customer journey and the phygital shopping experience, retailers meet customers' needs for utilitarian, hedonic, social, and playfulness experiences. Purely physical or digital strategies, as well as phygital strategies, are identified. This research also proposes a model of in-store phygital customer shopping experience design for sporting goods retailers.Practical implicationsSporting goods managers can invest in multiple technologies by designing a physical environment according to the customers' needs for utilitarian, hedonic, social, and playful experiences. In addition, they can improve the phygital customer shopping experience with specific push strategies that increase customer engagement and, in turn, brand and store loyalty.Originality/valueThis study highlights how the phygital customer experiential journey can be created through new technologies and improved with specific reference to the sporting goods stores.
Journal Article
The places where community is practiced : how store owners and their businesses build neighborhood social life
In this open access publication, the social cohesion of urban neighborhoods and their residents is examined, which is often viewed as vulnerable since increased mobility, individualization, wider socio-economic and demographic changes have fundamentally altered the basis for everyday social interaction in urban neighborhoods. Anna Steigemann gives scholarly attention to the concrete places where neighborly interactions still take place and to how these interactions affect local community building. She illuminates and explores the ordinary everyday interactions and social practices in and around shops and gastronomic facilities on a shopping street in Berlin-Neukèolln, revealing how these businesses are important places where community is practiced, but also why they are increasingly threatened by commercial and residential gentrification.
Book
How smart technology empowers consumers in smart retail stores? The perspective of technology readiness and situational factors
Smart retail stores have been gaining momentum in smart retailing. Instead of relying on in-store staff like traditional counterparts, smart retail stores provide an unmanned environment purely enabled by various in-store smart technologies that support customers throughout the shopping journey. This unstaffed operating model also enables smart retail stores to provide competitive prices by reducing labor costs. However, studies have overemphasized the unique value offered by smart technology but discounted the common value strengthened in smart retail. This study applies the situational factor framework to identify both unique and common factors empowered by smart technology from a comprehensive perspective; then, technology readiness is incorporated to explore consumer purchase intentions in smart retail stores. A total of 283 survey data were collected and analyzed. The main results indicate that most situational factors have a direct effect on purchase intention, and technology readiness enhances the unique situational factors enabled directly by smart technology.
Journal Article
The store
Imagine a future of unparalleled convenience. A powerful retailer, The Store, can deliver anything to your door, anticipating the needs and desires you didn't even know you had. Most people are fine with that, but not Jacob and Megan Brandeis. New York writers whose livelihood is on the brink of extinction, Jacob and Megan are going undercover to dig up The Store's secrets in a book that could change the entire American way of life -- or put an end to Jacob's. After a series of unsettling discoveries, Jacob and Megan's worst fears about The Store seem like just the beginning. With nothing escaping The Store's watchful eye, harboring a secret that could get him killed, Jacob has to find a way to publish his expose -- before the truth dies with him.
Book
Smart technologies for retailing: who, what, where and why
PurposeThe retail landscape is dramatically changing due to a series of socio-economic and technological challenges, which can be faced through the adoption of smart technologies. Accordingly, a significant number of publications in this field have been produced, albeit with fragmented results. Therefore, this paper aims at both providing a clear and organised overview of the main smart technologies for physical retailing, in terms of application fields and expected impact, while identifying the major shortcomings and future research avenues.Design/methodology/approachThe research conducts a systematic review of the literature concerning the assimilation of smart technologies within physical retail environments, resulting in the analysis of 103 papers published from 2005 to 2023. The review highlights (1) the main smart technologies employed in retail stores, (2) their application area and (3) the beneficiaries of their adoption. Accordingly, these three aspects are initially assessed independently and then examined in combination.FindingsThe analysis presents a comprehensive list of 16 key technologies (what) that can support a wide range of processes, spanning from back-end functions to front-end activities, also enabling the connection with online channels (where), catering several and different benefits (why) to both customers and retailers (who). Besides, the research points out many uncovered topics that could be addressed by the academic community.Originality/valueTo the best of the authors’ knowledge, the review is the first one in the literature offering a thorough and organised overview of the different available technologies for in-store application and their impact on physical retail processes.
Journal Article
A Study on consumer behavior at corporate retail stores in Vijayawada city
Today the corporate retail stores are the focal points for purchasing decisions of middle and high-income groups in urban India. However, each corporate retail store has its own method of retailing. Storing the products differently at same locality, location advantage, self-servicing outlets, windows hopping, large scale discount, specialty stores are some of the models retailing stores have adopted. But only some of the models are only popular among the consumers. Consumer's preferences and choices are varying across different retail models. In this context the present study wants to explore significant difference among corporate retail stores in Vijayawada in consumer preference and choices
Journal Article