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"Transgression"
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Transgression in games and play
\"Transgression in Games and Play is a collection of original research that explores what transgression means in the context of videogames and play, how boundaries are being crossed by game content as well as by player actions, and how players respond to different kinds of infringements. It explores questions such as: How are controversial game content experienced during the course of gameplay? Why would players intentionally put themselves or others under distress when playing games, and how does such content affect the playful attitude? Are there any ethical or aesthetical limits for what type of contents that can be presented in games? If so, are these limits different from other media? What are the means and motivation for designers to create transgressive game content\"-- Provided by publisher.
Book
Militarism and fear in a time of pandemic in the Philippines: Towards a theology of transgression
The pandemic was an opportunity for authoritarian regimes to intensify militarism and cultivate fear, resulting in the disablement of the most vulnerable in society. Fear dissipates when basic freedoms are at stake. People who once were afraid have learned to transgress, “to step across”, because they just had enough of the Duterte regime’s deception. In light of this context, I argue, like Michel Foucault, that transgression can be a positive notion and not opposed to transcendence. In fact, it belongs to a similar semantic cluster. An interruption can be viewed not as seeking attention, but rather as a cessation that aims for communion. Drawing from the lived experiences of persons with disabilities, I suggest a reversal of the negative perception of interruption to be incarnational, which can pave the way to a theology of transgression that is liberative. Transgression was originally linked to the divine, or rather, from this limit marked by the sacred, it opens the space where the divine functions (Foucault 1977:37).
Journal Article
Transgression in Korea : beyond resistance and control
\"Since the turn of the millennium South Korea has continued to grapplewith transgressions that shook the nation to its core. Following the serial killings of Korea's raincoat killer, the events that led to the dissolution of the United Progressive Party, the criminal negligence of the owner and also the crew members of the sunken Sewol Ferry, as well as the political scandals of 2016, there has been much public debate about morality, transparency, and the law in South Korea. Yet, despite its prevalence in public discourse, transgression in Korea has not received proper scholarly attention. Transgression in Korea challenges the popular conceptions of transgression as resistance to authority, the collapse of morality, and an attempt at self- empowerment. Examples of transgression from premodern, modern, and contemporary Korea are examined side by side to underscore the possibility of reading transgression in more ways than one. These examples are taken from a devotional screen from medieval Korea, trickster tales from the late Choson period, reports about flesheating humans, newspaper articles about same- sex relationships from colonial Korea, and films about extramarital affairs, wayward youths, and a vengeful vigilante. Bringing together specialists from various disciplines such as history, art history, anthropology, premodern literature, religion, and film studies, the context- sensitive readings of transgression provided in this book suggest that transgression and authority can be seen as forming something other than an antagonistic relationship\"-- Provided by publisher.
Book
A systematic review of brand transgression, service failure recovery and product-harm crisis: integration and guiding insights
Research studies on brand transgression (BT), service failure and recovery (SFR), and product-harm crisis (PHC) appear to have a common focus, yet the three streams developed surprisingly independently and with limited reference to one another. This situation is unfortunate because all three fields study a similar phenomenon by using complementary conceptualizations, theories, and methods; we argue that this development in silos represents an unnecessary obstacle to the development of a common discipline. In response, this review synthesizes the growing BT, SFR, and PHC literatures by systematically reviewing 236 articles across 21 years using an integrative conceptual framework. In doing so, we showcase how the mature field of SFR in concert with the younger but prolific BT and PHC fields can enrich one another while jointly advancing a broad and unified discipline of negative events in marketing. Through this process, we provide and explicate seven overarching insights across three major themes (theory, dynamic aspects, and method) to encourage researchers to contribute to the interface between these three important fields. The review concludes with academic contributions and practical implications.
Journal Article
Strategic philanthropy of athletes after transgression: examining the congruence effect of pre-transgression and transgression issues
PurposeThis study comprehensively explains how sports consumers evaluate athletes’ post-transgression philanthropic activities. We specifically focus on the congruence effect between the pre-transgression philanthropic endeavors and the transgression issue, shedding light on the effectiveness of these strategies in reinstating the positive image of athletes and associated entities.Design/methodology/approachThis study employed a rigorous research design, replicating two studies using sports-related (n = 409) and non-sports-related (n = 404) transgression cases. Data were collected by the Amazon Mechanical Turk platform. A series of experimental studies aimed to investigate the congruence mechanism underlying athletes’ post-transgression philanthropic efforts.FindingsWhen the post-transgression philanthropic initiative is related to the transgression, sport consumers are less likely to view it skeptically and are more inclined to positively evaluate the brand attitude and purchase intention, especially when the transgression is unrelated to the pre-transgression philanthropic efforts.Research limitations/implicationsAs is the case with most research, this study has a limitation. This study used a fictitious athlete name to prevent any prior biases or preconceived notions about the athletes and to avoid any unforeseen influences of personal attitudes toward the athlete. However, designing this study around a fictitious athlete may pose construct validity issues because it may not reflect real-life interactions with the athletes. To increase the validity of findings, future research should aim to replicate the current findings using the names of actual athletes.Originality/valueThis unique approach provides valuable insights and equips sports marketers and brand managers with effective strategies to restore the positive image of athletes and associated entities after a transgression has been made public, empowering them to make informed decisions in challenging situations.
Journal Article
Outrepasser Hugo
This article focuses on Arnulf Rainer's Overpaintings of Victor Hugo's drawings and explores the complex interplay of the act of overpainting with the question of identity and transgression. It examines how Rainer's layered brushstrokes over Hugo's drawings, as well as his additions—splashes of color, lines, and letters—, create a passage or dialogue with Hugo's visions, blurring the boundaries between reverence and transgression, and between past and present, reconsidering them from new perspectives. What new resonances has Hugo's work found? Drawing on Derrida's analysis of the signature and the experience of the trait , the article further analyzes Hugo and Rainer's plays on initials and questions the assumption that the signature is merely a mark in the drawing. Instead, it explores how the initials that sign the drawings operate and the meaningful relationship between the two juxtaposed signatures. This article also illuminates how, through the art of Hugo, Rainer's œuvre comes to embody a relentless quest to redefine the act of painting, transforming it into a continuous, dynamic process of self-reinvention and boundary-pushing, challenging viewers to engage deeply with the evolving nature of the artistic gesture.
Journal Article
Negative spillover of moral irresponsibility into anti-brand behaviors: the role of moral emotion and disengagement in ethical and social transgressions
Purpose
As one of the largest industries in the global economy, the fashion industry has emphasized the symbolic and aspirational features of its products while maximizing the efficiency of its manufacturing processes. However, the labor-intensive and competitive nature of the industry has meant that brand moral transgressions often occur. This study aims to understand the role of moral emotions and concerns (i.e. perceived spillover) caused by different moral transgressions and explain consumer anti-brand behaviors (i.e. negative word of mouth [WOM] and patronage cessation).
Design/methodology/approach
Structural equation modeling was conducted to examine group differences (ethical vs social transgressions) in Study 1 (n = 584). Also, the moderation effect of moral disengagement was examined in Study 2 (n = 324).
Findings
The results indicate that, for ethical transgressions, both moral emotions and perceived spillovers explain negative behaviors while moral emotions alone explain negative WOM on social media for social transgressions. Additionally, for social transgressions, the results of Study 2 indicate a negative interaction effect of moral emotions and moral disengagement on anti-brand behavior of patronage cessation.
Originality/value
Based on the literature’s theoretical approach to moral crises, this paper examines the emotional and cognitive reactions of consumers to the fashion industry’s moral transgressions.
Journal Article
Agriculture production as a major driver of the Earth system exceeding planetary boundaries
We explore the role of agriculture in destabilizing the Earth system at the planetary scale, through examining nine planetary boundaries, or “safe limits”: land-system change, freshwater use, biogeochemical flows, biosphere integrity, climate change, ocean acidification, stratospheric ozone depletion, atmospheric aerosol loading, and introduction of novel entities. Two planetary boundaries have been fully transgressed, i.e., are at high risk, biosphere integrity and biogeochemical flows, and agriculture has been the major driver of the transgression. Three are in a zone of uncertainty i.e., at increasing risk, with agriculture the major driver of two of those, land-system change and freshwater use, and a significant contributor to the third, climate change. Agriculture is also a significant or major contributor to change for many of those planetary boundaries still in the safe zone. To reduce the role of agriculture in transgressing planetary boundaries, many interventions will be needed, including those in broader food systems.
Journal Article
Why Do We Hate Hypocrites? Evidence for a Theory of False Signaling
Why do people judge hypocrites, who condemn immoral behaviors that they in fact engage in, so negatively? We propose that hypocrites are disliked because their condemnation sends a false signal about their personal conduct, deceptively suggesting that they behave morally. We show that verbal condemnation signals moral goodness (Study 1) and does so even more convincingly than directly stating that one behaves morally (Study 2). We then demonstrate that people judge hypocrites negatively—even more negatively than people who directly make false statements about their morality (Study 3). Finally, we show that \"honest\" hypocrites—who avoid false signaling by admitting to committing the condemned transgression—are not perceived negatively even though their actions contradict their stated values (Study 4). Critically, the same is not true of hypocrities who engage in false signaling but admit to unrelated transgressions (Study 5). Together, our results support a false-signaling theory of hypocrisy.
Journal Article
Satire et transgression dans l’Eloge de la folie d’Erasme. La construction argumentative du sens de fou et de sage
Using an argumentative approach to semantics, the present article explores the construction of the meanings of fou and sage in Erasmus’ satire In Praise of Folly. The argumentative analysis builds on the notion of the doxa as the common opinions shared by speakers, the role of which in satire is to establish a form of community of belief between the author and the reader. We survey two approaches to argumentative semantics: the former integrates the doxa through pragmatic topoï – a set of common beliefs that influence the argumentative force of sentences; the latter considers as doxastic an argumentative sequence in which the lexical meaning of a word deploys itself. What makes In Praise of Folly so relevant for an argumentative analysis is the fact that the structural meaning of words is suspended in favour of a contextual meaning. The notion of a semantic block proposed by Carel (2011) brings together argumentative sequences that spell out the meanings of fou and sage as a particular form of opposition, namely transgression. We show that paradox is absent in Erasmus’ work on the semantic level: following Carel, paradox can only be analysed from the structural meaning, which is only marginally present in Erasmus’ work.
Journal Article