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PurposeThis study aims to explore the relationship between elderly users' trust in public digital cultural services (PDCS) and their intention to use PDCS, and reveal the factors affecting their intentions from the perspective of trust to make recommendations that will increase their intention to use PDCS.Design/methodology/approachCombined with the trust building model and social exchange theory, this study constructed a conceptual model of elderly users' intention to use PDCS. Data collected from Chinese elderly users who have reached the age of 60 through questionnaire surveys were tested using the structural equation model with partial least squares. Finally, the authors proposed a model of elderly users' intention to use PDCS.FindingsThis study finds that elderly users' trust positively affects their intention to use PDCS from two aspects: service features and user features of PDCS. Concerning the service features, system quality directly affects elderly users' trust in PDCS most significantly, followed by information quality and service reputation. Concerning the user features, perceived value has a higher impact on elderly users' trust than that of service features, and information literacy and information quality directly affect perceived value.Originality/valueThis study adds new knowledge to the users' behavior of PDCS and enriches the prior description of PDCS. The recommendations made in this study provide a series of strategies for practitioners and researchers to improve the elderly users' intention to use PDCS and bridge the silver digital divide, which offers new ideas for improving the efficiency of PDCS.

Purpose - The purpose of this paper is to develop an integrated conceptual trust building model for supply chain partners' relationships. It is based on the literature on trust building models from various disciplines.Design methodology approach - Various trust building concepts and models were reviewed and five widely referred trust building models were selected from the literature to analyze and integrate the views to develop an integrated conceptual model from supply chain partners' relationships point of view.Findings - The conceptual frame work suggests that trust is a sum of risk-worthy characteristics, risk-worthy rationale and risk-worthy institutional systems of supply chain members. Though the model represents the trust building process at dyadic level, the concept can simply be extended to any number of levels and perspectives.Research limitations implications - The model has considered the trust building perspectives from supply chain partners' relationships point of view. The discussions of the model lead to empirically testable issues.Practical implications - The study results suggest that the supply chain members should strive to reduce the risk levels to build trust rather than striving to build trust to reduce the risk. As long as members' risk levels are within their bearable limits trust can be considered as a risk coping mechanism and when the risk levels exceed their bearable limits the subject of trust turns into risk management security management.Originality value - The trust building concepts developed through this model can be used by both practitioners and researchers on the subject of trust. However the model's application is not limited to supply chain management; it can be easily adapted to any discipline of management.

Within the context of the initial Trust Building Model (TBM) of McKnight et al. (39), we examine specific factors related to Web site quality and structural assurance. Our model is tested using an actual Web site and consumers experienced in e-commerce. Findings show that consumer perceptions of certain cognitive cues (i.e., communication, opportunism, product brand equity, Web site attractiveness) are important predictors of initial trust in an e-retailer. However, Web assurance structures are less important in the formation of initial trust and purchase intentions. It is important in the development of Web assurance and consultative services to address pertinent trust issues by offering specific Web site solutions.

PurposeDrawing upon institution-based trust theory, the purpose of this paper is twofold: firstly, to examine the joint influences of legally binding and market-driven institutional mechanisms in promoting customers’ trust and continuance intention in the ridesharing platform; and secondly, to examine if there exists a trust transfer mechanism between institution-based trust and interpersonal trust.Design/methodology/approachAn online survey was conducted in China and data were collected from 307 customers in DiDi, which is one of the largest ridesharing platforms in China. Structural equation modeling statistical method was used to test the theoretical model and research hypotheses.FindingsThe empirical results suggest that market-driven institutional mechanisms, regarding feedback and surge pricing, have strong influences on customers’ trust in the ridesharing platform. In addition, legally binding institutional mechanisms, regarding payment security and driver certification, are also beneficial to promote customers’ trust. Furthermore, there is a trust transfer between customers’ trust in the platform and trust in the driver.Practical implicationsThis study provides guidelines to the administrators of the ridesharing platform to establish effective institutional mechanisms. In particular, the platform can appropriately adopt and implement the legally binding mechanisms combined with market-driven mechanisms on the platform, in order to enhance customers’ trust and promote their subsequent transaction behaviors.Originality/valueThis study enriches and extends the extant literature of institution-based trust from e-commerce to the sharing economy by identifying four significant institutional mechanisms. Furthermore, this study presents a new perspective of customer trust (one-to-many) in the context of ridesharing and uncovers the transfer mechanism between institution-based trust and interpersonal trust.

In the context of personalization technologies, such as Web-based product-brokering recommendation agents (RAs) in electronic commerce, existing technology acceptance theories need to be expanded to take into account not only the cognitive beliefs leading to adoption behavior, but also the affect elicited by the personalized nature of the technology. This study takes a trust-centered, cognitive and emotional balanced perspective to study RA adoption. Grounded on the theory of reasoned action, the IT adoption literature, and the trust literature, this study theoretically articulates and empirically examines the effects of perceived personalization and familiarity on cognitive trust and emotional trust in an RA, and the impact of cognitive trust and emotional trust on the intention to adopt the RA either as a decision aid or as a delegated agent. An experiment was conducted using two commercial RAs. PLS analysis results provide empirical support for the proposed theoretical perspective. Perceived personalization significantly increases customers' intention to adopt by increasing cognitive trust and emotional trust. Emotional trust plays an important role beyond cognitive trust in determining customers' intention to adopt. Emotional trust fully mediates the impact of cognitive trust on the intention to adopt the RA as a delegated agent, while it only partially mediates the impact of cognitive trust on the intention to adopt the RA as a decision aid. Familiarity increases the intention to adopt through cognitive trust and emotional trust.

A separate and distinct interaction with both the actual e-vendor and with its IT Web site interface is at the heart of online shopping. Previous research has established, accordingly, that online purchase intentions are the product of both consumer assessments of the IT itself-specifically its perceived usefulness and ease-of-use (TAM)-and trust in the e-vendor. But these perspectives have been examined independently by IS researchers. Integrating these two perspectives and examining the factors that build online trust in an environment that lacks the typical human interaction that often leads to trust in other circumstances advances our understanding of these constructs and their linkages to behavior. Our research on experienced repeat online shoppers shows that consumer trust is as important to online commerce as the widely accepted TAM use-antecedents, perceived usefulness and perceived ease of use. Together these variable sets explain a considerable proportion of variance in intended behavior. The study also provides evidence that online trust is built through (1) a belief that the vendor has nothing to gain by cheating, (2) a belief that there are safety mechanisms built into the Web site, and (3) by having a typical interface, (4) one that is, moreover, easy to use.

The Project Management Contracting (PMC) project espouses a non-confrontational cooperation model. This paper employs a dynamic Bayesian network approach, grounded in social exchange theory, to construct a dynamic model of the evolution of trust levels between owners and PMC contractors. The findings of the study suggest that the trust level between the owner and the PMC contractor is primarily influenced by the extent of calculative and relational trust. Furthermore, the reciprocal behaviours and contractual flexibility emerge as the key drivers of both calculative and relational trust. Furthermore, reciprocal behaviours exert a more pronounced influence on the advancement of relational trust, whereas contract flexibility exerts a more pronounced influence on the advancement of calculative trust. Additionally, the level of calculative trust is higher at the outset of project implementation, with the generation of calculative trust subsequently leading to the generation of relational trust in the middle and later stages. In the middle and later stages of the project, the importance of relational trust increases, reaching a point where it surpasses that of calculative trust. Furthermore, the decline of relational trust has a greater negative impact on the overall trust level than calculative trust. The results of the research can provide theoretical guidance for the construction body to solve the problem of a low level of trust in the process of PMC project implementation.

Prefabricated construction is being pursued globally as a critically important sustainable construction technology. Prefabricated construction technology (PCT) provides opportunities to effectively manage construction waste and offers venues to address the poor productivity and lackluster performance of construction projects, which are often expected to miss their budget and schedule constraints. Despite the significant benefits inherent in the adoption of PCT, research has shown an unimpressive exploitation of this technology in the building sector. A modified version of the popular technology acceptance model (TAM) was used to understand Pakistan’s building construction industry stakeholder’s acceptance of PCT and the factors that influence its usage. Data were collected from 250 building construction experts in the industry to test the hypotheses derived from the proposed model. Data analysis using covariance-based structural equation modeling revealed that construction industry stakeholders’ perceptions of perceived ease-of-use, perceived usefulness, trust, and satisfaction all strongly influenced PCT acceptance behavior. Moreover, results also confirmed the total direct and indirect effects of the perceived usefulness and perceived ease-of-use of behavioral intention toward using PCT, with trust and user satisfaction as mediators. The results of this research are expected to serve as a guide for the construction industry stakeholders to effectively plan, strategize, encourage, and increase the adoption of PCT to achieve sustainable construction outcomes in the building construction sector.

Advancements in IoT technology have been instrumental in the design and implementation of various ubiquitous services. One such design activity was carried out by the authors of this paper, who proposed a novel cloud-centric IoT-based disaster management framework and developed a multimedia-based prototype that employed real-time geographical maps. The multimedia-based system can provide vital information on maps that can improve the planning and execution of evacuation tasks. This study was intended to explore the acceptance of the proposed technology by the specific set of users that could potentially lead to its adoption by rescue agencies for carrying out indoor rescue and evacuation operations. The novelty of this study lies in the concept that the acceptability of the proposed system was ascertained before the complete implementation of the system, which prevented potential losses of time and other resources. Based on the extended Technology Acceptance Model (TAM), we proposed a model included factors such as perceived usefulness, perceived ease of use, attitude, and behavioural intention. Other factors include trust in the proposed system, job relevance, and information requirement characteristics. Online survey data collected from the respondents were analyzed using structural equation modelling (SEM) revealed that although perceived ease of use and job relevance had significant impacts on perceived usefulness, trust had a somewhat milder impact on the same. The model also demonstrated a statistically moderate impact of trust and perceived ease of use on behavioural intention. All other relationships were statistically strong. Overall, all proposed relationships were supported, with the research model providing a better understanding of the perceptions of users towards the adoption of the proposed technology. This would be particularly useful while making decisions regarding the inclusion of various features during the industrial production of the proposed system.

Purpose This paper aims to develop a novel theoretical technology acceptance model, namely, for predicting acceptance of the trending technology of intelligent contracts (iContracts) in construction, which aims to integrate the data from emerging cyber-physical systems being introduced to the sector through the industry 4.0 revolution. This model includes main dimensions and critical contributing factors to assess the readiness for the iContract concept within the construction contract environment. Design/methodology/approach Through an extensive literature review, the structure of a unique theoretical technology acceptance model for iContract implementation, within construction, was developed iContract acceptance model (iCAM). Relevant themes were assessed through the lens of the technology acceptance model framework and the four accepted dimensions of the technology readiness index (TRI) concept. The main components of the model were examined with selected practitioners, with relevant experience and understanding of the iContract concept, with thematic mapping of the discussions correlated back to 12 specific iContract contributing constructs of the four adapted TRI dimensions. Findings The paper contributes to the body of knowledge by proposing a novel iCAM for a trending technology based on the specific requirements of iContract adoption. The interviews show that while the desire to digitalise the contractual environment exists, the readiness of the sector for such a disruptive change is unknown. Practical implications The findings and proposed conceptual iCAM offers a lens for the further development of the iContract concept by assisting practitioners to forecast digital readiness of the contract process in construction. Originality/value This study offers a unique and theoretical framework, in an embryonic field, for predicting the success of iContract implementation within construction organisations through the digital, industry 4.0 and revolution.