Catalogue Search | MBRL
Are you sure you want to remove the book from the shelf?
{{itemTitle}}
194
result(s) for
"Visuelle Kommunikation"
Sort by:
Information Visualization
Most designers know that yellow text presented against a blue background reads clearly and easily, but how many can explain why, and what really are the best ways to help others and ourselves clearly see key patterns in a bunch of data? When we use software, access a website, or view business or scientific graphics, our understanding is greatly enhanced or impeded by the way the information is presented. This book explores the art and science of why we see objects the way we do. Based on the science of perception and vision, the author presents the key principles at work for a wide range of applications--resulting in visualization of improved clarity, utility, and persuasiveness. The book offers practical guidelines that can be applied by anyone: interaction designers, graphic designers of all kinds (including web designers), data miners, and financial analysts. * Complete update of the recognized source in industry, research, and academic for applicable guidance on information visualizing * Includes the latest research and state of the art information on multimedia presentation * More than 160 explicit design guidelines based on vision science * A new final chapter that explains the process of visual thinking and how visualizations help us to think about problems * Packed with over 400 informative full color illustrations, which are key to understanding of the subject
eBook
The still life : in product presentation and editorial design
The Still Life compiles striking editorial photography, innovative shop window displays, and intelligent visual merchandising. The featured work is created by imaginative stylists and photographers who arrange products, objects, and materials in unusual ways. Distinctive worlds of images result that are reminiscent of Baroque and Renaissance still life paintings in which arrangements of flowers, fruit, musical instruments, and other objects were used as powerful allegories for various aspects of life and death.
Book
Highly stretchable electroluminescent skin for optical signaling and tactile sensing
Cephalopods such as octopuses have a combination of a stretchable skin and color-tuning organs to control both posture and color for visual communication and disguise. We present an electroluminescent material that is capable of large uniaxial stretching and surface area changes while actively emitting light. Layers of transparent hydrogel electrodes sandwich a ZnS phosphor-doped dielectric elastomer layer, creating thin rubber sheets that change illuminance and capacitance under deformation. Arrays of individually controllable pixels in thin rubber sheets were fabricated using replica molding and were subjected to stretching, folding, and rolling to demonstrate their use as stretchable displays. These sheets were then integrated into the skin of a soft robot, providing it with dynamic coloration and sensory feedback from external and internal stimuli.
Journal Article
Perceptual image quality assessment: a survey
Perceptual quality assessment plays a vital role in the visual communication systems owing to the existence of quality degradations introduced in various stages of visual signal acquisition, compression, transmission and display. Quality assessment for visual signals can be performed subjectively and objectively, and objective quality assessment is usually preferred owing to its high efficiency and easy deployment. A large number of subjective and objective visual quality assessment studies have been conducted during recent years. In this survey, we give an up-to-date and comprehensive review of these studies. Specifically, the frequently used subjective image quality assessment databases are first reviewed, as they serve as the validation set for the objective measures. Second, the objective image quality assessment measures are classified and reviewed according to the applications and the methodologies utilized in the quality measures. Third, the performances of the state-of-the-art quality measures for visual signals are compared with an introduction of the evaluation protocols. This survey provides a general overview of classical algorithms and recent progresses in the field of perceptual image quality assessment.
Journal Article
Research on Innovative Application of New Media in Visual Communication Design
With the popularization of the Internet in our country and the development of digital media technology, new media technologies have also explored more new ways for the expansion of visual communication design. In the era of new media, the design concept is gradually updated, which also Found more development opportunities and more advanced technological innovation for the design of visual communication, and provide more possibilities for the innovation of visual communication technology. Based on this, this article mainly discusses the strategy of innovative application of new media in visual communication design.
Journal Article
Application of Traditional Culture based on Computer Technology in Modern Visual Communication Design
TVCD is the most commonly used design in advertising, which has been applied to all walks of life. However, the visual communication design (hereinafter referred to as TVCD) should follow a variety of principles, such as economy, beauty, technology, culture and so on. Therefore, how to use traditional culture (hereinafter referred to as TC) in modern TVCD has become an important topic, which helps to enhance the cultural connotation of visual design. With the rapid development of computer technology, computer software design has become an important tool in TVCD, such as Photoshop, CorelDRAW, illustrator, PageMaker, etc. At the same time, through computer software technology, we can better carry out TVCD, which will better inherit and spread national culture. Through the integration of TC, such as auspicious elements, tea culture, traditional characters, folk culture, traditional patterns, etc., modern TVCD can inherit and carry forward a certain culture, which will arouse people's emotional resonance. First of all, this paper analyzes the necessity of integrating TC. Then, some examples are given. Finally, some suggestions are put forward.
Journal Article
Shorter headed dogs, visually cooperative breeds, younger and playful dogs form eye contact faster with an unfamiliar human
Forming eye contact is important in dog-human communication. In this study we measured what factors affect dogs' propensity for forming eye contact with an experimenter. We investigated the effect of [1] cephalic index (head shape's metric, indicator of higher visual acuity at the centre of the visual field), [2] breed function (visual cooperativeness), [3] age and [4] playfulness with strangers in 125 companion dogs. Cephalic index was measured individually and analysed as a continuous variable. Results showed that [1] dogs with a higher cephalic index (shorter head) established eye contact faster. Since cephalic index is highly variable even within a breed, using artificial head shape groups or breed average cephalic index values is not recommended. [2] Breed function also affected dogs' performance: cooperative breeds and mongrels established eye contact faster than dogs from non-cooperative breeds. [3] Younger dogs formed eye contact faster than older ones. [4] More playful dogs formed eye contact faster. Our results suggest that several factors affect dogs' interspecific attention, and therefore their visual communication ability.
Journal Article
The Effect of Collaboration Styles and View Independence on Video-Mediated Remote Collaboration
This paper investigates how different collaboration styles and view independence affect remote collaboration. Our remote collaboration system shares a live video of a local user’s real-world task space with a remote user. The remote user can have an independent view or a dependent view of a shared real-world object manipulation task and can draw virtual annotations onto the real-world objects as a visual communication cue. With the system, we investigated two different collaboration styles; (1) remote expert collaboration where a remote user has the solution and gives instructions to a local partner and (2) mutual collaboration where neither user has a solution but both remote and local users share ideas and discuss ways to solve the real-world task. In the user study, the remote expert collaboration showed a number of benefits over the mutual collaboration. With the remote expert collaboration, participants had better communication from the remote user to the local user, more aligned focus between participants, and the remote participants’ feeling of enjoyment and togetherness. However, the benefits were not always apparent at the local participants’ end, especially with measures of enjoyment and togetherness. The independent view also had several benefits over the dependent view, such as allowing remote participants to freely navigate around the workspace while having a wider fully zoomed-out view. The benefits of the independent view were more prominent in the mutual collaboration than in the remote expert collaboration, especially in enabling the remote participants to see the workspace.
Journal Article
Research on the Application of Artificial Intelligence in the Innovative Development of Visual Communication Design Education
At present, countries all over the world seize the strategic highland of AI development in the form of issuing policy documents. In 2017, China issued the new generation of AI development plan and put forward the development goal of \"intelligent education\". Therefore, the formulation of artificial intelligence strategy plays a role of structural change in the development of vocational education, which is embodied in teaching thinking, teaching content, teaching mode, talent training and professional construction. Facing the challenge of the reform to the ability of vocational teachers and the opportunity of development in the new era. By changing the development concept of Vocational Teachers' teaching ability, constructing the development mechanism of Vocational Teachers' teaching ability in the era of artificial intelligence, updating the content system of the development of Vocational Teachers' teaching ability in the era of artificial intelligence, establishing the development of teachers' teaching ability in the era of artificial intelligence, and realizing the formation of the innovation path of Vocational Teachers' teaching ability in the new era.
Journal Article