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result(s) for
"sem-pls"
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Understanding motivations to use online streaming services: integrating the technology acceptance model (TAM) and the uses and gratifications theory (UGT)
2021
PurposeThe outbreak of the Coronavirus (COVID-19) pandemic and its preventative social distancing measures have led to a dramatic increase in subscriptions to paid streaming services. Online users are increasingly accessing live broadcasts, as well as recorded video content and digital music services through internet and mobile devices. In this context, this study aims to explore the individuals’ uses and gratifications from online streaming technologies during COVID-19.Design/methodology/approachThis research has adapted key measures from the “technology acceptance model” (TAM) and from the “uses and gratifications theory” (UGT) to better understand the individuals’ intentions to use online streaming technologies. A structural equations partial least squares’ confirmatory composite approach was used to analyze the gathered data.FindingsThe individuals’ perceived usefulness and ease of use of online streaming services were significant antecedents of their intentions to use the mentioned technologies. Moreover, this study suggests that the research participants sought emotional gratifications from online streaming technologies, as they allowed them to distract themselves into a better mood and to relax in their leisure time. Evidently, they were using them to satisfy their needs for information and entertainment.Research limitations/implicationsThis study contributes to the academic literature by generating new knowledge about the individuals’ perceptions, motivations and intentions to use online streaming technologies to watch recorded movies, series and live broadcasts.Practical implicationsThe findings imply that there is scope for the providers of online streaming services to improve their customer-centric marketing by refining the quality and content of their recorded programs and through regular interactions with subscribers and personalized recommender systems.Originality/valueThis study integrates the TAM and UGT frameworks to better understand the effects of the users’ perceptions, ritualized and instrumental motivations on their intentions to continue watching movies, series and broadcasts through online streaming technologies, during COVID-19.
Journal Article
Enhancing Data Integrity in Computerized Accounting Information Systems Using Supervised and Unsupervised Machine Learning Algorithms Implement A SEM-PLS Analysis
The paper determines Machine Learning (ML) applications of both supervised and unsupervised types in computerised accounting information systems (CAIS) to improve data consistency. The Partial Least Squares Structural Equation Modelling (SEM-PLS) approach was used for the processing of data, which comprised 163 building companies in China that were using Building Information Modelling (BIM). This paper examines the financial data in view of ML algorithms and looks into the way ML improves financial data accuracy, consistency, reliability, and consistency. The results revealed that the integration of ML algorithms could increase data integrity (DI) by as much as 27% and detection of error by as much as 35% compared with manual methods. These results emphasise artificial intelligence (AI) solutions' leading role in improving CAIS-focused financial decision-making and operational control systems, demonstrating how AI can be applied to the field efficiently. By investigating the impact of ML on data integrity, which is measured through advanced SEM-PLS technique, this research is among the first studies on AI finance to deepen the knowledge.
Journal Article
The Acceptance of Learning Management Systems and Video Conferencing Technologies: Lessons Learned from COVID-19
by
Camilleri, Mark Anthony
,
Camilleri, Adriana Caterina
in
Coronaviruses
,
COVID-19
,
Distance learning
2022
During the outbreak of the Coronavirus (COVID-19) pandemic, higher education institutions (HEIs) have shifted from traditional and blended learning approaches to a fully virtual course delivery. This research investigates the students’ perceptions on remote learning through asynchronous learning management systems (LMS) and via synchronous video conferencing technologies like Google Meet, Microsoft Teams or Zoom, among others. The data was gathered from a sample of 501 higher education students in a Southern European context. A survey questionnaire included measures that investigated the participants’ acceptance of interactive technology to better understand their utilitarian motivations to use them. The findings suggest that the research participants accessed asynchronous content and interacted with online users, including with their course instructor, in real time. While there are a number of theoretical or opinion papers on the impact of COVID-19 on higher education services, currently, there are still a few empirical papers that shed light on the factors that are having an effect on the students’ attitudes and intentions to utilize remote learning technologies. This contribution underlines the importance of maintaining ongoing, interactive engagement with students, and of providing them with appropriate facilitating conditions, to continue improving their learning journey.
Journal Article
Transformational leadership, emotional intelligence, and innovative work behavior: Mediating roles of knowledge sharing at public hospitals in Indonesia
2024
Innovative behavior refers to the deliberate engagement in activities to generate and embrace novel ideas, concepts, or approaches to execute and accomplish tasks effectively. This study aims to investigate the impact of transformational leadership and emotional intelligence on innovative work behavior through knowledge sharing. The research population was employees in several public hospitals in Medan, North Sumatra, Indonesia. This quantitative study used survey methodology by sending questionnaires to administrative employees of public hospitals. The samples for this study consisted of 129 administrative employees with a minimum of one year of service at various public hospitals. The investigation employed a Likert scale questionnaire to gather data, which were subsequently analyzed utilizing SEM-PLS in conjunction with SmartPLS 4.0 software. The findings of this study indicate the influence between transformational leadership and emotional intelligence on knowledge sharing (p < 0.05) and innovative work behavior (p < 0.05). In addition, knowledge sharing affects innovative work behavior (p < 0.05). Knowledge sharing mediates the influence of transformational leadership on innovative work behavior (p < 0.05), and knowledge sharing mediates the influence of emotional intelligence on innovative work behavior (p < 0.05). AcknowledgmentThe funding for this study was provided by the budget allocated to Universitas Muhammadiyah Sumatera Utara for the fiscal year 2023. Hence, we express our profound appreciation to the Rectorate of Universitas Muhammadiyah Sumatera Utara and the Institute for Research and Community Service (LPPM) of Universitas Muhammadiyah Sumatera Utara.
Journal Article
The Influence of Regulations on Green Marketing Through Consumer Behavior in Shrimp Exporting Companies
2024
Objective: This study aimed to analyze the influence of regulations on green marketing through consumer behavior in shrimp exporting companies in East Java. Theoretical Framework: In this topic, regulations refer to how policies and rules set by the government or regulatory bodies influence the way consumers act, behave, or make decisions in consumption activities. These regulations can apply in various economic fields and sectors, such as health, environment, finance, consumer products, and others. Method: A quantitative method was used, while data were collected through a survey of shrimp exporting companies in East Java. The samples comprised 42 shrimp companies and data were analyzed using SEM-PLS. Results and Discussion: The results showed that government regulations have a significant effect on consumer behavior in shrimp exporting companies. Regulations that effectively guide consumers towards selecting environmentally friendly products can motivate companies to further improve green marketing. Research Implications: The results provide practical guidance for shrimp exporting companies in the quest to achieve sustainable growth through environmentally responsible business strategies. Originality/Value: This research highlights the role of regulations in encouraging companies to adopt environmentally friendly marketing practices and is specifically carried out in shrimp exporting companies in East Java, Indonesia.
Journal Article
Level of education and knowledge, foresight competency and international entrepreneurship
by
Jafari-Sadeghi, Vahid
,
Biancone, Paolo Pietro
,
Kimiagari, Salman
in
Competitive advantage
,
Education
,
Entrepreneurs
2019
PurposeGlobal economies are involved with enormous activities of internationalization that provide pure and untapped opportunities for entrepreneurs and businesses to place and promote their products.Design/methodology/approachThe authors applied structural equation modeling (SEM) analysis with the partial least squares (PLS), conducting an empirical analysis of data from 28 European countries.FindingsThe results reveal that the higher level of education/knowledge in a country enhances the foresight competencies of entrepreneurs and that they both have a positive influence on the effective business creation. The findings of this paper also stress on the positive relationship between the effect of business creation and international intensity in economy level.Research limitations/implicationsThe limitation of this study lies in the impossibility of obtaining a larger and more complete data. Consequently, this study uses national-level data from 28 European countries, which makes the sample too small. In addition, although innovation is one of the driving factors in both internationalization and entrepreneurship, because of the limitation, it has not been considered in this study.Practical implicationsThe authors assert that countries, specifically European nations studied in this research, can improve their employment rate and value creation (through their products in international markets) by giving a special attention to the entrepreneurial-oriented human capitals.Social implicationsThis research warns policymakers that they can have a serious contribution in promoting (international) entrepreneurship. They should draw a rigorous plan for formal and informal educational systems that effectively develops essential knowledge for launching new businesses and fosters the innovation and entrepreneurship.Originality/valueThis study set out to improve the understanding of the role of level of education/knowledge and foresight competencies, as the elements of human capitals, on international entrepreneurship.
Journal Article
Exploring the roles of financial literacy, past behavior, and subjective norms in shaping investment intention: A mediation analysis
2025
Type of the article: Research Article AbstractAn individual’s intention to invest reflects their inclination to explore diverse investment instruments, allocate time to understand investment mechanisms through activities such as seminars or workshops, and actively participate in investment practices. This issue is particularly relevant, given the relatively low levels of financial literacy and investment participation among the public, especially Generation Z. The present study aims to examine the influence of financial literacy, prior behavioral experience, and subjective norms on investment intention among Generation Z in North Sumatra, Indonesia, both directly and indirectly through perceived behavioral control. Respondents comprised students and employees identified as Generation Z, selected using purposive and snowball sampling techniques, with data collected via online questionnaires. A quantitative approach was employed, and data were analyzed using Structural Equation Modeling with Partial Least Squares (PLS) version 4.0. The results demonstrate that financial literacy has a significant positive impact on both investment intention (p < 0.05) and perceived behavioral control (p < 0.05). Furthermore, perceived behavioral control, previous experience, and subjective norms significantly influence investment intention (p < 0.05). Mediation analysis reveals that perceived behavioral control plays a notable mediating role in the relationship between financial literacy and investment intention (p < 0.05). These findings emphasize the need to enhance financial literacy, strengthen investment communities, and deliver targeted training to build Generation Z’s confidence in investing, thereby fostering their investment intentions strategically and sustainably.
Journal Article
Development of waqf forest in Indonesia: Brand equity analysis of Bogor waqf forest purchase intention
by
Khalifah Muhamad Ali
,
Deni Lubis
,
Yusup Firmannudin
in
brand equity
,
purchase intention
,
SEM-PLS
2024
Purpose – This study aims to analyze the characteristics of respondents who donate, visit, or endow Bogor Waqf Forest and the influence of brand awareness, brand association, brand loyalty, and perceived quality on the purchase intention of Bogor Waqf Forest. Methodology – The data obtained in this study were primary data from questionnaires with 136 respondents and secondary data from literature studies such as foundations, journals, books, and related articles. The methods used in this research are descriptive analysis and structural equation modeling–partial least squares (SEM-PLS). Findings – The results of this study show that brand loyalty and perceived quality have a positive and significant influence. Implications – Maintaining and increasing perceived quality and brand loyalty so that consumer loyalty and perceptions remain high and well maintained. Originality – This research is original in measuring brand equity analysis of intention to purchase a Bogor Waqf Forest.
Journal Article
Evaluating the Impact of Community Attitudes on the Sustainability of 3R Temporary Waste Disposal Sites Using Structural Equation Modeling-Partial Least Square (SEM-PLS) in Sukoharjo
2025
In 2023, the waste management situation in Sukoharjo showed a combination of achievements and difficulties. Out of the 12 Temporary Waste Disposal Sites with 3R (Reduce, Reuse, Recycle) facilities, only 4, including Temporary Waste Disposal Sites with 3R (Temporary Waste Disposal Sites 3R) Anugrah Palur, were functioning at their best. This study examines the factors that impact the establishment and long-term viability of these facilities, employing a combination of research methods that incorporates RAP-Temporary Waste Disposal Sites 3R analysis, partial least squares (SEM-PLS), observations, and interviews. The results emphasize that attitude is the most influential component in supporting the growth of Temporary Waste Disposal Sites with 3R, as indicated by a p-value of 0.000. On the other hand, knowledge (0.052) and behavior (0.279) are identified as the least important aspects that hinder development. The Temporary Waste Disposal Sites with 3R have an overall sustainability rating of 72.79, which classifies them as ‘very sustainable.’ The environmental component achieved a score of 79.54, the social dimension scored 72.88, the management and infrastructure dimension scored 71.30, and the economic dimension scored 65.44. These findings emphasize the crucial importance of community attitudes in promoting sustainable waste management practices. They also highlight specific areas that can be improved to enhance the effectiveness and sustainability of Temporary Waste Disposal Sites with 3R facilities.
Journal Article
A practical perspective on ethical behavior of the educator accountant: A case study at a private university in Indonesia
by
Rialdy, Novien
,
Putra Nainggolan, Edisah
,
Saragih, Fitriani
in
behavioral accounting
,
educator accountants
,
Indonesia
2023
Ethical behavior is the attitude and actions of a person who adheres to commonly accepted social norms regarding good, proper, beneficial, and non-harmful activities. This study aims to examine the influence of emotional, intellectual, and spiritual intelligence on the ethical behavior of educator accountants at private universities in Indonesia, moderated by locus of control. This study’s population comprised all educator accountants who taught at nine private universities in Indonesia. At the same time, the sample size in this study was 196 accountant educators. The samples were educator accountants who had worked for at least one year. Data collection techniques used questionnaires and interviews (WhatsApp, Instagram, and Facebook), while the data analysis used was Structural Equation Modeling (SEM) with data processing using PLS software. The findings revealed that accountant educators’ ethical behavior is influenced by their emotional (p = 0.016), intellectual (p = 0.030), and spiritual intelligence (p = 0.039). The locus of control can moderate the influence of emotional intelligence on ethical behavior. However, it cannot moderate the effect of intellectual and spiritual intelligence on educator accountants’ ethical behavior.
Journal Article