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استراتيجيات التسويق وفن الإعلان
استراتيجيات التسويق وفن الإعلان
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استراتيجيات التسويق وفن الإعلان
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استراتيجيات التسويق وفن الإعلان
استراتيجيات التسويق وفن الإعلان

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استراتيجيات التسويق وفن الإعلان
استراتيجيات التسويق وفن الإعلان
BOOK

استراتيجيات التسويق وفن الإعلان

2011
Overview
جاء موضوع الكتاب لنتعرف معا على الاستراتيجيات التسويقية واتخاذ قرارات الإعلان ففي العصر الحديث يعتبر التسويق والإعلان إثنان لعملة واحدة فهما من الأنشطة الهامة المؤثرة في مجال استراتيجيات المنشآت الاقتصادية كوسيلة لتقديم منتجات جديدة وتوصيلها إلى المعنيين ومتابعة رجع الصدى للمنتج أو الخدة لتتوفر قاعدة بيانات ومعلومات قادرة على صياغة عملية التقييم الجيد لأداء المنشأة فبينما تختلف المؤسسات في كثير من الأبعاد والسمات المميزة مثل الأهداف أو الاستراتيجيات أو فلسفات العمل التي تتبناها لتحقيق غاياتها الرئيسية
Publisher
دار الكتاب الجامعي
Item info:
4 items available
4 items total in all locations
Holdings :
Call Number Copies Material Location
HF 5415 .S58 2011 1 BOOK EMIRATES
3 BOOK AUTOSTORE