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الإعلام والجمهور
by
Coleman, Stephen, 1957- مؤلف
, Ross, Karen, 1957- مؤلف
, عبد القادر، صباح حسن مترجم
, أبو غنيمة، عادل يوسف مراجع
, Coleman, Stephen, 1957-. The media and the public : "them" and "us" in media discourse
in
وسائل الإعلام جوانب اجتماعية
/ وسائل الإعلام والرأي العام
2015
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الإعلام والجمهور
by
Coleman, Stephen, 1957- مؤلف
, Ross, Karen, 1957- مؤلف
, عبد القادر، صباح حسن مترجم
, أبو غنيمة، عادل يوسف مراجع
, Coleman, Stephen, 1957-. The media and the public : "them" and "us" in media discourse
in
وسائل الإعلام جوانب اجتماعية
/ وسائل الإعلام والرأي العام
2015
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Book
الإعلام والجمهور
2015
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Overview
هذا الكتاب يهدف إلى توضيح كيف أن وسائل الإعلام من الصحافة إلى التليفزيون إلى الإنترنت قد قاموا بتكوين وتمثيل الجمهوروينقسم الكتاب إلى 6 فصول ويختتم بتحديد أربع طرق يمكن من خلالها للجمهور الذي توجه إليه الآلة الإعلامية أن يشعرهم بأهميته ووزنه، وأن يجعل سلطته في الحسبان، من خلال دعوات لإبداء الاهتمام، وأشكال صناعة الحس السليم، وإحداث الرأي العام، وإيجاد الفاعلية المدنية.
Publisher
دار الفجر للنشر والتوزيع
ISBN
9789773582672
Item info:
2
items available
2
items total in all locations
Call Number | Copies | Material | Location |
---|---|---|---|
P 96 .A83 C6512 2015 | 2 | BOOK | AUTOSTORE |
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