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Business Acumen for Strategic Communicators: A Primer
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Business Acumen for Strategic Communicators: A Primer
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eBook
Business Acumen for Strategic Communicators: A Primer
2021
Overview
Business acumen has emerged as a critical competency for communicators. But if you're a public relations, advertising or communication professional that didn't go to business school, how can you make sure you have the abilities and skills to evolve along with your role?Business Acumen for Strategic Communicatorsis the book for you.
