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Innovation and New Product Planning
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eBook
Innovation and New Product Planning
2020,2021
Overview
This practical text introduces readers to the essential business aspects of innovation and new product planning. The product planning process is discussed across two broad themes: product development and product management.
Publisher
Routledge,Taylor and Francis,Taylor & Francis Group
Subject
ISBN
9781000327243, 1000327248, 9780367457884, 0367457881, 9780367685249, 0367685248, 9781000327328, 1000327329
