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Food supply networks: trust and e-business
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eBook
Food supply networks: trust and e-business
2016,2015
Overview
When relations are facilitated by communication technologies such as e-business, food supply networks can improve efficiency, flexibility and effectiveness. However, a lack of trust within such transactions can prevent the integration of e-business into this large, economic sector. Using case studies from European countries, chapters discuss trust-building methods for food networks in an e-business environment. Key issues include the influence of cultural disparity and cross-border transactions upon major product groups such as meat, cereal products and fresh produce.
Publisher
CABI,CAB International
Subject
ISBN
9781845936389, 1845936388, 1845936396, 9781845936396
