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Research methods in intercultural communication
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eBook
Research methods in intercultural communication
2015,2016
Overview
Research Methods in Intercultural Communication introduces and contextualizes the most important methodological issues in the field for upper-level undergraduate and graduate students. Examples of these issues are which paradigms and how to research multilingually, interculturally and ethnically.
* Provides the first dedicated and most comprehensivevolume on research methods in intercultural communication research in the last 30 years
* Explains new and emerging methods, as well as more established ones. These include: Matched Guise Technique, Discourse Completion Task, Critical Incident Technique, Critical Discourse Analysis, Ethnography, Virtual Ethnography, Corpus Analysis, Multimodality, Conversation Analysis, Narrative Analysis, Questionnaire and Interview.
* Assists readers in determining the most suitable method for various research questions, conceptualizing the research process, interpreting results, and drawing conclusions
* Supports students from start to finish with key terms, suggestions for further reading, research summaries, and sound guidance from experienced scholars and researchers
Publisher
WILEY,Wiley-Blackwell,Wiley,John Wiley & Sons, Incorporated
Subject
ISBN
1118837517, 9781118837436, 1118837436, 9781118837467, 9781118837511, 1118837460, 1118837487, 9781118837481
