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Performance analysis of the Croatian video game industry: Expansion amidst the COVID-19 pandemic
by
Žmuk, Berislav
in
business performances
/ Computer & video games
/ COVID-19
/ Croatia
/ Financial performance
/ Pandemics
/ video game industry
2024
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Performance analysis of the Croatian video game industry: Expansion amidst the COVID-19 pandemic
by
Žmuk, Berislav
in
business performances
/ Computer & video games
/ COVID-19
/ Croatia
/ Financial performance
/ Pandemics
/ video game industry
2024
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Performance analysis of the Croatian video game industry: Expansion amidst the COVID-19 pandemic
Journal Article
Performance analysis of the Croatian video game industry: Expansion amidst the COVID-19 pandemic
2024
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Overview
The Croatian video game industry demonstrated substantial growth amid the challenges posed by the COVID-19 pandemic. A descrip- tive statistics approach was utilized, encompassing all enterprises in the Croatian video game industry. Statistical tests for proportions sig- nificance were then applied to assess player satisfaction on the Steam platform with video games developed and/or published by the Croa- tian video game industry. The analysis indicated a concentration of the industry in Zagreb, accounting for 50% of enterprises and 77.4% of employees in 2022. Over the period from 2018 to 2022, total net profit surged from e4.95 million to e12.37 million. However, the av- erage net profit per enterprise experienced a modest increase from e0.12 million to e0.15 million during the same period. Notably, 21% of enterprises maintained the highest AAA rating. County-level com- parisons revealed insights into net profit, total revenue, and expenses. On Steam platform, players recommended remarkable 89% of video games developed or published by the Croatian industry.
Publisher
Croatian Statistical Association (CSA),Croatian Statistical Association
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