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Middle School Students’ Analysis of Political Memes to Support Critical Media Literacy
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Middle School Students’ Analysis of Political Memes to Support Critical Media Literacy
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Middle School Students’ Analysis of Political Memes to Support Critical Media Literacy
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Journal Article
Middle School Students’ Analysis of Political Memes to Support Critical Media Literacy
2019
Overview
Political memes are argumentative visual texts commonly encountered on social media. Through the strategic combination of imagery and captions, a political meme presents information as fact about a topic, an individual, or a specific group. The power of political memes can be attributed to their viral nature and their effects on public discourse and perceptions. To critically read a political meme, students must be equipped with critical media literacy skills. This article describes how action researchers engaged 56 middle school students in the rhetorical analysis of political memes with the goal of supporting critical media literacy skills through practical application. The two-week study took place in the Southeastern United States at a rural school. Students determined that the political memes created false binaries, appealed to group identities, drew on macro and micro sociopolitical contexts, and used strategic visual arrangements to form an argument. Critical media literacy is imperative given the prevalent and viral nature of media and its effects on people and public policy.
Publisher
Wiley,Wiley-Blackwell,Blackwell Publishing Ltd
Subject
/ College and career readiness
/ Computer mediated communication
/ Critical analysis < Digital/media literacies
/ Imagery
/ Information and communication technologies < Digital/media literacies
/ Information literacy < Digital/media literacies
/ Instructional strategies; methods and materials
/ Literacy
/ New literacies < Digital/media literacies
/ Politics
/ Skills
/ Students
