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基于企业危机生命周期的竞争情报工作
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基于企业危机生命周期的竞争情报工作
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Journal Article
基于企业危机生命周期的竞争情报工作
2018
Overview
G350; 企业针对危机生命周期不同阶段的特征开展竞争情报工作,能够增强企业处理危机的能力,使企业顺利度过危机.文章从企业危机生命周期的概念出发,探讨了企业危机潜伏期、爆发期、蔓延期、恢复期和消除期五个阶段的竞争情报工作,提出了5个阶段的竞争情报工作主要包括危机潜伏期危机意识的培养、危机预警和预控;危机爆发期的危机响应;危机蔓延期的危机沟通和处理;危机恢复期的危机恢复;危机消除期的危机总结和学习.
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