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\REALITY\ ON DEMAND: HOW STREAMING MEDIA SERVICES INFLUENCE THE STRUCTURE OF SEMANTIC REACTIONS
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Journal Article
\REALITY\ ON DEMAND: HOW STREAMING MEDIA SERVICES INFLUENCE THE STRUCTURE OF SEMANTIC REACTIONS
2024
Overview
Drogowska discusses how streaming media services influence the structure of semantic reactions. She recognizes semantic reactions as the most suitable framing because, following Alfred Korzybski's orientations, she assumes that the way we evaluate and the consciousness of that process are the core components of \"reality,\" of the way they define objects on an unspeakable level, the way they abstract, the way we perceive, using Batesonian terms, pattern that connects and difference that makes a difference. Referring to \"reality,\" I use quotation marks to emphasize the inadequacy of the term, considering both its Aristotelian bias and its meaning in the context of the television genre. These shows are designed to attract a specific audience through their visual appeal, plot, and characters, who may be perceived as \"one of us.\" She is convinced that today's \"reality,\" as a multiordinal term, is more deeply rooted in the context we create by blending physical objects with stories told on demand via portable and TV screens.
