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Brief Report: Exploring the Relationship Between the Celebrity Attitude Scale and the Multidimensional Measure of Parasocial Relationships
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Brief Report: Exploring the Relationship Between the Celebrity Attitude Scale and the Multidimensional Measure of Parasocial Relationships
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Journal Article
Brief Report: Exploring the Relationship Between the Celebrity Attitude Scale and the Multidimensional Measure of Parasocial Relationships
2024
Overview
In this brief report, we examined the relationship between scores on the Celebrity Attitude Scale (CAS) and the Multidimensional Measure of Parasocial Relationships (MMPR). Overall, our preliminary findings revealed positive relationships across the subscales of the CAS and MMPR, with the exception of the Cognitive dimension of the MMPR.
Publisher
North American Journal of Psychology
