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Obstacles to and engagement with social media
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Book Chapter
Obstacles to and engagement with social media
2014
Overview
In this chapter, I present some theoretical models exploring the adoption of new ideas and technologies, and apply these models to the adoption of social media. I go on to explore some obstacles to engaging with social media and other technology, making some tentative suggestions as to how those resistant to embracing these technologies might be encouraged to engage with them. Throughout I draw on my own experience gained through involvement in the use of a range of social media, in particular Twitter based networks supporting postgraduate researchers.
Publisher
Routledge,Taylor & Francis Group,Critical Publishing
ISBN
9781909682573, 1041056907, 9781041056904, 1909682578
